Using Data to Transform Business Strategy

Presented by

Grey Montgomery, President of Data and Research, Farm Journal and Portia Roberts, Head of Marketing, Synaptiq

About this talk

Data strategy and data science are at the heart of any innovation using artificial intelligence. With nearly 150 years serving the agriculture market, Farm Journal had an invaluable wealth of industry knowledge. Grey Montgomery, Farm Journal’s President of Data and Research, wanted a data strategy that would spark innovation and serve as a roadmap to construct an expansive, trusted data asset for employees and clients. In this 45-minute talk, Grey and Portia discuss the motivation behind this critical undertaking, the wins achieved, and some of the lessons learned.

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Synaptiq provides Ai-driven consulting services. Our data scientists use machine learning, machine vision, natural language processing, data engineering, and other cutting edge techniques to help CEOs and technologists transform business and product strategies.