Cookies and Privacy: Get It Right with ObservePoint

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Presented by

Guest: Dave Smith, CTO – ObservePoint; Anna Daminato, CPO

About this talk

With ever-increasing privacy regulations like GDPR, it's essential to understand the implications of using cookies and how to ensure compliance. In this webinar with ObservePoint, we'll explore the intricacies of cookies and their importance in website tracking and user identification. We'll delve into: - the different types of cookies, including first-party and third-party - where cookies are stored - the cookie data you should pay attention to - how to test your cookies for privacy compliance We'll dedicate time to respond to your questions, providing clarity and guidance on any topic related to cookies, privacy, and the use of ObservePoint. Join us to better understand how to manage cookies effectively and protect user privacy. *English with Italian Subtitles
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BitBang offers services and best practices in Customer Intelligence, Advanced Analytics & Optimization, Modern Intelligence, Data Management, Machine Learning/AI and Cloud Engineering, supporting businesses to develop a solid Data Measurement Strategy to leverage data in the best possible way to enable data-driven marketing actions and smart personalization of the Customer Experience on all digital touchpoints to increase business opportunities.