Customer Obsession: il vero fondamento della Business Transformation

Presented by

Giovanni Lorenzoni, CEO di BitBang & Federico De Rosa, Vice Caporedattore Redazione Economia Corriere della Sera

About this talk

Giovanni Lorenzoni racconta il "Customer Obsession: il vero fondamento della Business Transformation" all'evento Retail & Omnichannel Strategy 5^Edizione – Innovazione nei Format e nei Consumi.
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BitBang offers services and best practices in Customer Intelligence, Advanced Analytics & Optimization, Modern Intelligence, Data Management, Machine Learning/AI and Cloud Engineering, supporting businesses to develop a solid Data Measurement Strategy to leverage data in the best possible way to enable data-driven marketing actions and smart personalization of the Customer Experience on all digital touchpoints to increase business opportunities.