Finding Certainty in Uncertain Times: Using Data & Marketing Intelligence to Dri

Presented by

Pamela Samathivathanachai | Director of Product Marketing | Datorama, a Salesforce Company Thomas Galluzzo | National Head o

About this talk

As modern marketers - you deal with constantly changing consumer landscapes and unpredictable economic environments. This is our new reality. Marketers are the first-line defence for messaging and customer communications, as well as stewards of the brand and budget. In uncertain times like these, marketers need to be agile and have the ability to pivot and make swift, informed decisions that drive maximum efficiency. Our guest speaker, Thomas Galluzzo, Head of Analytics and Measurement from iProspect Australia, will be providing insight into: -How you can prepare your brand for rapid recovery, with ample -foundational data preparation during this downtime. -How brands across multiple industries are pivoting in the current environment of uncertainty - adjusting investments, refocusing marketing and business objectives in order to drive maximum ROI. Join this webinar to hear how Datorama can help you navigate these uncertain times with speed and efficiency so that we can all be prepared to bounce back and recover.
Related topics:

More from this channel

Upcoming talks (0)
On-demand talks (325)
Subscribers (15793)
Salesforce is the customer company, helping companies connect with customers in a whole new way since 1999. Its pioneering formula of CRM + AI + Data + Trust helps companies embrace artificial intelligence across Customer 360, its complete portfolio of products that unites every team around the customer on an integrated, metadata-driven platform. You will find videos related to topics that help you deliver personalised experiences your customers expect by using the integrated CRM platform that we call our Salesforce Customer 360 Platform. It provides powerful, connected products for improving your marketing, sales, commerce, service, IT, and more. We also include Trailblazer stories from the APAC region. Visit us at to find out more.