Fireside chat with Pip Marlow & Tiffani Bova: Sales Success in a Digital First World
Prioritising customer needs. Greater technology use. Trustworthy, reliable and hyper-relevant.
Selling has changed forever.
In this fireside chat, inspirational leaders in their fields, Pip Marlow, EVP & CEO, ANZ/ASEAN Salesforce, and Tiffani Bova, Global Growth and Innovation Evangelist share insights into the future of sales, with a little local flavour.
Despite the fact that decision makers prefer remote human interactions or digital self-service, many companies are pouring new technologies over old thinking. So, how can sales leaders succeed in a digital world?
Pip and Tiffani will discuss how sales teams can:
Digitally work directly with the customer
Provide high-touch, highly personalised customer experiences
Pivot from product-central sales techniques to customer-centricity
Sales: it’s a science, an art, and a little bit of magic.