How Salesforce Builds Customer Trust

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Presented by

Dr Taher Elgamal, CTO, Security, Salesforce | Rob Newell, VP, Solution Engineering & Specialist Sales, Salesforce

About this talk

Trust is Salesforce’s #1 value, and we are committed to ensuring that our customers across the globe trust us with their confidential data. Join this session to hear from our very own CTO, Security at Salesforce — Dr Taher Elgamal — who will be sharing insight around how we keep to this commitment on a day-to-day basis. For enhanced protection on your cloud data, Salesforce provides a security portfolio on top of the built-in security features that our trusted platform already delivers. Learn more about how these add-on features help enhance Trust, Compliance, and Governance while still allowing brands to build personalised experiences for customers.
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Salesforce is the customer company, helping companies connect with customers in a whole new way since 1999. Its pioneering formula of CRM + AI + Data + Trust helps companies embrace artificial intelligence across Customer 360, its complete portfolio of products that unites every team around the customer on an integrated, metadata-driven platform. You will find videos related to topics that help you deliver personalised experiences your customers expect by using the integrated CRM platform that we call our Salesforce Customer 360 Platform. It provides powerful, connected products for improving your marketing, sales, commerce, service, IT, and more. We also include Trailblazer stories from the APAC region. Visit us at https://www.salesforce.com/au/resources/ to find out more.