How Salesforce Builds Customer Trust

Presented by

Dr Taher Elgamal, CTO, Security, Salesforce | Rob Newell, VP, Solution Engineering & Specialist Sales, Salesforce

About this talk

Trust is Salesforce’s #1 value, and we are committed to ensuring that our customers across the globe trust us with their confidential data. Join this session to hear from our very own CTO, Security at Salesforce — Dr Taher Elgamal — who will be sharing insight around how we keep to this commitment on a day-to-day basis. For enhanced protection on your cloud data, Salesforce provides a security portfolio on top of the built-in security features that our trusted platform already delivers. Learn more about how these add-on features help enhance Trust, Compliance, and Governance while still allowing brands to build personalised experiences for customers.

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Salesforce is a customer relationship management solution that brings customers and companies together. It's one integrated CRM platform that gives all your departments — including marketing, sales, commerce, and service — a single, shared view of every customer. You will find videos related to topics that help you deliver personalised experiences your customers expect by using the integrated CRM platform that we call our Salesforce Customer 360 Platform. It provides powerful, connected products for improving your marketing, sales, commerce, service, IT, and more. We also include Trailblazer stories from the APAC region. Visit us at https://www.salesforce.com/au/resources/ to find out more.