Future of Commerce - Serve Today's Customers Like No Other

Presented by

Chris Jordan, Regional VP, ASEAN Digital 360, Salesforce Pascal Tran Binh, APAC Chief Information Officer, L’OCCITANE Group

About this talk

The past few years have brought about a significant evolution to the role of digital commerce within organizations from the way businesses sell, to the way they utilize channels to engage customers. Gain insights through our webinar into the future of commerce today, and through the brand-new second edition State of Commerce report surveying 4,000+ commerce leaders and analyzing data from 1 billion+ buyers worldwide. Uncover how: - 50% of commerce revenue from Singapore & Thailand have been forecasted to be digitally driven by 2024 - Actionable data is driving personalized engagement - Companies are renewing focus on agility and profitability - Distributed and complex commerce is becoming the norm - 88% of executives expect that B2B buyers will place larger, more complex orders online in the next 2 years

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Salesforce is a customer relationship management solution that brings customers and companies together. It's one integrated CRM platform that gives all your departments — including marketing, sales, commerce, and service — a single, shared view of every customer. You will find videos related to topics that help you deliver personalised experiences your customers expect by using the integrated CRM platform that we call our Salesforce Customer 360 Platform. It provides powerful, connected products for improving your marketing, sales, commerce, service, IT, and more. We also include Trailblazer stories from the APAC region. Visit us at https://www.salesforce.com/au/resources/ to find out more.