Name: How Salesforce Sales Leaders Use GPT to Accelerate Growth
Start: 2023-08-22T04:30:00Z
End: 2023-08-22T04:30:46.000Z
Location: BrightTALK
Rating: 5

Salesforce is the #1 AI CRM, helping every company become an AI Enterprise with one trusted platform, Einstein 1. Our best-in-class CRM for sales, service, marketing, and commerce is deeply integrated with trusted AI and unified data, so companies can create stronger customer relationships, increase employee productivity, and deliver higher margins.

Join us to discover how Pulse for Salesforce infuses AI-powered insights directly into Salesforce so you can:

- Accelerate data-driven decision-making with purpose-built metrics for Salesforce
- Take action fast with AI-powered insights embedded directly in Salesforce
- Shorten time to value with streamlined configuration to start delivering insights quickly

Learn how to help everyone in your organisation make better, faster data-driven decisions with AI today, so you can grow customer relationships and exceed your targets and goals.

Get more value out of Salesforce with AI-powered insights

Starting, or changing, a CRM system can be daunting. That’s why Salesforce recently launched Pro Suite, a fresh CRM Suite that brings together sales, service, and commerce tools in one application with an intuitive user interface. Whether you are exploring Pro Suite to grow your customer base or alleviate manual work for your team, we are here to help you set a foundation for success with CRM. In this webinar we'll walk through our favorite tips across key features of the suite like: 
- Organization & user management 
- Sales products & price books
- Service user tools, and more!

5 Ways to Make CRM Easy and Scalable for Small Business

Join us for an exclusive peek into Salesforce’s journey through data and AI transformations, similar to many enterprise companies. Learn how we foster a data-driven culture by integrating people, processes, and products.

Learn about:

- Analytics Adoption: strategies to bring teams together.
- Change Management: key lessons and insights.
- Best Practices: empowering decision-making with data.
- Use cases for Sales, Marketing and Finance.

Discover how Salesforce runs on Tableau

Want to help your entire organisation get the relevant data they need to make better decisions? Watch now to learn how you can increase productivity and simplify self-service analytics with Tableau+, a new premium Tableau Cloud offering.

You’ll see in-depth product demos, and learn how to:
- Accelerate time to insights and automate data prep, governance, and analysis with Einstein Copilot for Tableau
- Offer personalised, contextual, and intelligent data and insights with Tableau Pulse, including premium features only available with Tableau+
- Bring analytics to new teams and manage analytics in the cloud with Tableau Cloud Manager

We’ve packaged the best of the world’s leading AI-powered analytics to bring insights to everyone. Check out this on-demand session to see it in action, and discover how to get the most value out of your data.

Tableau+: How to Bring Analytics to Every Corner of Your Organisation

The future of Customer Experience should be proactive, and not reactive. Enable your organisation to resolve customer issues before they happen, and notify customers in advance of unavoidable challenges. Be able to personalise all customer engagements from start to finish with the power of Data Cloud. 

In this webinar, you'll learn how to:

- Leverage Data Cloud to anticipate customer needs
- Personalize service interactions at scale
= Drive customer satisfaction and loyalty

Deliver Proactive & Personalised Service with Data Cloud

Dive into the latest addition to our Automation portfolio: MuleSoft Intelligent Document Processing (IDP). Learn how to quickly extract and organise unstructured data from various document formats including PDFs and images using pre-built templates and natural language prompts, powered by Einstein. See a demo showcasing how IDP and Salesforce Flow work together to drive end-to-end automation - increasing efficiency and accuracy of document processes.

Automate document workflows with AI-powered Intelligent Document Processing

Service teams are more focused on driving revenue than ever before, with 57% of leaders holding agents accountable for revenue-generating tasks. However, without insight into sales cycles, it's tough for service teams to predict customer needs and suggest the right services. Integrating Sales and Service gives agents a full view of customer interactions, enabling them to provide more personalised support and identify new sales opportunities. Hear from Dean Pearson, AVP of Sales at Salesforce, on how bringing this data together enhances customer support and uncovers new revenue streams. Learn how Salesforce helps organisations unify Sales and Service and discover the benefits of this approach.

Fuel Revenue Growth With Unified Service and Sales

Marketing and commerce leaders are in a new era of digital. It is an era where the customer journey is vital, and with all of the data collected, customers expect more. In fact, 80% of customers expect better experiences.

Join us to learn how Rawlings Sporting Goods, one of the leading sports equipment manufacturers, is unifying online and in-store customer data on Salesforce. Once unified, Rawlings can activate this data to deepen customer relationships through personalisation and drive revenue growth. 

In this webinar, you will discover:
- How Rawlings unites Marketing and Commerce data across multiple brands with Data Cloud to deliver personalised experiences
- Strategies to stand out from the competition by creating unique customer touch points
- How to put the customer at the center of your digital strategy to drive more revenue

Digital Grand Slam: How Rawlings Creates a Connected Customer Journey with Marketing, Commerce, and Data Cloud

Join our product leadership for an exclusive look into the future of B2C Commerce! Discover our vision to redefine the commerce industry with an AI-powered platform that is composable, extensible, and connected at every layer. See what we are bringing to B2C Commerce this year to empower your team to activate commerce across all channels, maximise revenue, reduce total cost of ownership, and personalise every shopper engagement.

In this webinar you will see how to:
- Scale your commerce platform with confidence with new innovations that improve time to value, speed, and scale
- Create a connected and personalised shopper journey that keeps customers on your site
- Build loyalty with Data & AI on a scalable e-commerce platform built on trust
- Create a fast, flexible, and extensible e-commerce storefront with the latest Composable Commerce innovations

Win the Digital Experience with B2C Commerce

Watch us for an insightful webinar where we will provide an update on Australia's changing privacy laws. Discover how these regulations impact your business within the Salesforce ecosystem, from compliance requirements to data governance and risk mitigation best practices. 

In this engaging webinar you'll hear: 
- An update on the Government response to recommendations and projected timelines
- Best practices you can follow to start or progress your journey in relation to your Salesforce Platform
- How to prepare, adapt and safeguard your business approaching the upcoming changes

Navigating Australia's Privacy Laws

Join our webinar on Data Management with Salesforce to explore how Salesforce’s advanced data management capabilities can optimise your data strategy and help with regulatory compliance. 

Discover best practices for managing, archiving and leveraging your data effectively to achieve your organization’s strategic goals, operational efficiency, and competitive advantage. Empower your team to achieve data excellence with Salesforce. Effective Data Management can lead to significant improvements in costing as well as performance of your Salesforce environments. 

Key takeaways:

- Discussion on why organisations need an effective data management strategy on Salesforce.
- Learn how to effectively manage and organise your data using Salesforce’s tools and features.
- Discover best practices and different methods for data management and archival.

Data Management with Salesforce

Curious how Slack transforms teamwork with AI, automation, and seamless app integration? check out this webinar on demand to see how leading companies streamline operations and accelerate growth with Slack.

What you’ll learn:

- Find out how Slack unifies people, processes, knowledge, culture, data, and apps in a single, user-friendly environment 
- Explore real-world examples of Slack's impact on business functions 
- Understand how innovative Enterprise customers choose Slack over other solutions and how they are using Slack as their work operating system in a modern workplace.

What is Slack?

Join this upcoming webinar to learn all about Slack AI and see it in action. You’ll get an overview of all the features available to you today, while getting a exclusive preview into what’s coming next, like expanded search capabilities and AI-powered huddles.

Things you’ll learn:

- How to help your employees embrace AI with simple, easy-to-use AI in Slack
- How to unlock the full value of your collective knowledge in Slack
- How to get time back with new features like AI-powered huddles

How to get started with Slack AI

According to Wellingtone’s The State of Project Management Report, less than half of companies consistently achieve project success. With all the project and work management tools available today, have you ever wondered why most organizations are missing their project goals?

No matter how much money companies spend on project management software, employees don’t want—or need—another tool to do their job. What they need is a way to manage projects better and collaborate on them in one place.

Meet Slack lists. Lists bring project management to teams where they are already working together–in Slack. With lists, you can visualize and organize tasks so you can track cross-functional projects, requests, approvals and more.

Join us to see a live demo of Slack lists and to learn more about how all types of companies can reduce context switching between apps, drive accountability across teams, and focus on what’s most important: doing your best work, faster.

Introducing Slack Lists

Trapped data and siloed systems? We understand the struggle all too well. In fact, 95% of IT leaders say integration is a top barrier to AI adoption.

Learn how with MuleSoft & Data Cloud you can:

- Connect all of your CRM, legacy, and industry-specific systems
- Build integrations and automations that activate insights across downstream systems and fuel AI solutions
- Enable faster, more personalized customer interactions with AI by unlocking your organization's knowledge and unstructured data

Unlock & Action Data Across your Enterprise with MuleSoft & Data Cloud

Join us as our Product Team shares the latest features and updates coming to Data Cloud. 

We’ll take a look at the latest innovations launching in the latest release, and breakdown how they can help take your Sales & Service strategies to new heights.

Supercharge Sales & Service with Data Cloud’s Innovations

In today's fast-paced world, customers increasingly seek quick solutions to their issues, with a strong preference for self-service options that allow them to resolve common problems independently. How can financial services organisations navigate compliance and regulatory challenges while implementing advanced service processes to enhance customer experience and reduce service costs?

Achieving widespread organisational implementation and adoption of elevated service processes presents its own set of challenges. We recognise that compliance concerns, regulatory hurdles, and migrating from legacy systems are difficult obstacles, but they can be overcome!

You will learn:

- The actionable insights and proven strategies that our customers have used to accelerate the evolution of their service processes.
- How to transform your call center into an efficiency hub to boost your Net Promoter Score (NPS), reduce operational costs, and drive revenue growth

How to drive efficient growth with data, automation and AI-powered customer service

The latest State of Sales report, with insights from 5,500 sales professionals, reveals that revenue growth is up, but so are customer demands and competition.

Join this webinar where you'll hear from the Salesforce team alongside industry experts.

Learn how top performers are navigating:

- Rising Customer Demands: Customers are expecting more personalised experiences and faster turnaround times.
- AI’s Role In Productivity: AI sees wide adoption (over 80%)— used to improve data accuracy, understand customer needs, and enable reps — but teams still struggle to prepare for it. What are the big hurdles?
- Employee Satisfaction & Retention - Employee satisfaction is high, but leaders face challenges maintaining that satisfaction. How can they keep retention up?
- Outlook for 2024 - and beyond: What are sales teams doing to keep revenue up and growth strong as they look to the second half of the year

Inside State of Sales: How Teams Are Growing Revenue Despite Market Challenges

Sellers today need every edge to accelerate growth and productivity, while reducing costs. But how do you do it? We invite you to take a page out of our very own Salesforce playbook and join our Salesblazers Frank Filman (Country Leader, Australia) and Ketan Karkhanis (EVP & GM, Sales Cloud) to see first-hand how Salesforce unlocks data, automation and AI at scale — all on a single CRM platform. So you can sell faster, smarter, and more efficiently.

Join us to:
- Learn how to compete and win in an era of AI-Powered business growth
- Hear best practices from Salesforce leaders on how their teams use the #1 AI CRM for Sales
- Dive into our roadmap to see how AI, automation, and connected data can put you on the fast track to growth

How Salesforce Sales Leaders Use GPT to Accelerate Growth

Artificial Intelligence

Digital Transformation

Automation

Sales

Sales Analytics

Sales Strategy

Sales Productivity

Sales Prospecting

Data Analytics

Get powerful marketing insights for your business. Connect with experts and colleagues to get the most up-to-date knowledge on which marketing strategies and techniques are driving customer and revenue growth.

Marketing

The marketing community on BrightTALK is made up of thousands of engaged marketing professionals. Find relevant webinars and videos on marketing strategy, branding and more presented by recognized thought leaders. Join the conversation by participating in live webinars and round table discussions.

Enterprise applications have become a crucial piece of infrastructure for many businesses. The enterprise applications community on BrightTALK features the latest insights in enterprise application integration, enterprise application architecture and EAS software. Join the community to gain access to thousands of videos and webinars presented by recognized enterprise information systems experts and arm yourself with the knowledge you need to succeed.

Enterprise Applications

Get powerful marketing data and analytics insights from influential experts. Connect with thought leaders and colleagues to get the most up-to-date knowledge on the analytics that quantify your investments.

Data and Analytics

As an IT professional, many of the problems you face are multifaceted, complex and don’t lend themselves to simple solutions. The information technology community features useful and free information technology resources. Join to browse thousands of videos and webinars on ITIL best practices, IT security strategy and more presented by leading CTOs, CIOs and other technology experts.

Information Technology

In this SaaS and subscription economy, the key to success is customer success. This is much easier said than done as client ecosystems are constantly evolving and their needs and aptitudes vary. Join this community to engage with leaders who are prioritizing and pioneering customer success by helping clients maximize ROI, inspiring account growth and strong client retention.

Customer Success

Get powerful insights on how to best serve today's customers. If you want to create a successful customer experience today, you will have to appeal to the need for “alone together” time. Millennials, Gen X, Boomers or Silent Generation all look for shared but individual experiences.

Customer Experience

The sales community on BrightTALK brings together thousands of engaged sales professionals. Learn about careers in IT sales and marketing, sales techniques and selling strategies. Join the discussion by participating in on-demand and live sales webinars and summits with leaders in the sales industry.

How Salesforce Sales Leaders Use GPT to Accelerate Growth

Presented by

About this talk

More from this channel