Paid Social Ad Creative: How To Drive Conversions Online With Video Ads

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Presented by

Savannah Sanchez (The Social Savannah)

About this talk

Savannah will go through her top do's and don't for Facebook ad creatives. She will analyze examples of ads that have been profitable along with ads that completely missed the mark. She will also present the basic principles of mobile video advertising and how to capture attention quickly. She will show her favorite ad formats and templates that you can use for your future campaigns. About Savannah Sanchez: Self Bio: I'm a paid social expert with a proven track record of helping DTC brands profitably acquire customers through campaign management + ad creative production. With over five years of experience working as a media buyer and ad creative strategist, I have become an industry leader in executing profitable paid social strategies. In December 2019, I started offering my media buying and ad creative services on a consultancy basis as The Social Savannah. I now service a handful of top e-commerce brands spending $50k-$1M a month on ads to execute their paid social campaigns. Clients include Thrive Market, Our Place, Peel, Leaf Shave, and more. The Social Savannah is an official Preferred Facebook Marketing Partner and Snapchat Ad Partner.

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