Tourism’s Ground Zero: How Tour Operators now Need to Adapt to Change Quickly

Presented by

Mark Frary, Rachel O’Reilly, Bruce Poon Tip

About this talk

The Covid-19 crisis has turned the travel and tourism industry into the world's biggest start-up as companies in the sector have to restart from a baseline of zero. How will tour operators cope with this unwanted reboot and will it be those that have engaged openly with their customers during the crisis that will emerge as survivors?
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