Tourism has become an important economic sector for most African countries in the last two decades. The World Bank reports that one in 20 jobs in sub-Saharan Africa is in the travel and tourism sector. The United World Tourism Organisation estimated that about 67 million international tourists visited Africa in 2018, generating about US$38 billion for the continent. The organisation also estimated an increase of 4.2% in international arrivals for the continent in 2019. And before the outbreak of the COVID-19 pandemic a further increase of between 3% to 5% had been predicted for 2020. This webinar explore how the African Tourism Board and its Project HOPE Initiative is actively involved in the rescue and recovery of Africa’s tourism sector.