5 Proven Strategies for Better Experimentation

Presented by

Madeleine Clark | Sr Manager, Product Marketing, James Frost | Head of Product, Experimentation

About this talk

Are you chasing the promise of experimentation in search of meaningful data? The kind of data that allows you to launch, test, and rapidly develop as you work toward a competitive advantage is the gold standard in experimentation. Unfortunately, many companies run experiment after experiment without seeing measurable results. Even worse, if you’re testing in silos, you’re missing the chance to run experiments at scale across teams and applications. So much more than just A/B testing, experimentation is a set of both practices and tools that can help your teams make data-driven decisions part of their daily life, regardless of their technical expertise. Join LaunchDarkly in exploring some of the common challenges organizations face when trying to adopt an experimentation culture. Plus, get tangible insights into how experimenting with feature flags can accelerate your business growth. In this webinar, you’ll learn: LaunchDarkly’s philosophy on experimentation, and why creating a culture of experimentation is crucial for making data-driven decisions The unique benefits of feature-flag-powered experimentation tools How organizations are using LaunchDarkly Experimentation to run more experiments, set up better experiments, and get insights faster Concrete tips and tricks your teams can start adopting today, even if you’re not an engineer
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LaunchDarkly is a feature management platform that empowers all teams to safely deliver and control software through feature flags. By separating code deployments from feature releases, LaunchDarkly enables you to deploy faster, reduce risk, and iterate continuously. Microsoft, IBM, Atlassian, and 1000+ organizations use LaunchDarkly to build, operate, and learn from their software.