Demystifying Personalisation for the Holiday Shopper Wins

Presented by

Kait Creamer, CRM Marketing Manager at Framer; Kath Pay, CEO at Holistic; Jeffrey Vocell, Product Marketing at Iterable

About this talk

The unknowns of this year’s holiday shopping season are plenty. But while the pandemic has impacted consumer confidence and turned retail shopping upside down, we do know that consumers will be spending for the holidays… no matter what. In this discussion, we’ll help you demystify how to engage with your customers with more relevant messaging across all channels. Join us and learn: -Peak season trends and quick festive wins -The importance of leveraging personalisation this season -Top tips for your cross-channel marketing strategy.
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We develop thought leadership webinars featuring expert industry guests on topics related to cross-channel marketing and email marketing. Iterable is a cross-channel growth marketing platform that synchronizes your campaign messaging across email, sms, in-app, mobile push, social, and direct mail.