Female-Founded: How LOLA & Minibar Delivery Disrupted Their Categories

Presented by

Tasmin Singh, Jie Charles, Lindsey Andrews

About this talk

For every dollar of capital raised, start-ups founded by women generated $0.78 while male-founded start-ups generated just $0.31, according to CNBC. Yet, female-founded brands account for just 2.2% of overall venture capital funding (Forbes). Join us for a fireside chat with Iterable customers: Lindsey Andrews, CEO & Co-Founder at Minibar Delivery and Jie Charles, VP, DTC at LOLA to hear how they’re driving unprecedented growth and proving the disruptive power of female-founded brands. Moderated by Co-Founder of Iterable’s Women’s Network, Tasmin Singh, this session will cover: 1. How these female-founded DTC brands are championing growth 2. What it takes to build a loyal audience—and increase their lifetime value 3. The unique challenges and opportunities of women-led organizations

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We develop thought leadership webinars featuring expert industry guests on topics related to cross-channel marketing and email marketing. Iterable is a cross-channel growth marketing platform that synchronizes your campaign messaging across email, sms, in-app, mobile push, social, and direct mail.