The State of Mobile Marketing

Presented by

Lisa Martin, Craig Elston

About this talk

The mobile marketing landscape is always changing, especially in recent years. As you plan for a mobile-focused future, arming yourself with data and first-hand knowledge from leaders helping to shape the experiences of the biggest mobile brands around will help you stay ahead of the curve. Join us as we team up with our friends at Twilio to explore the latest mobile marketing trends shaping our work as marketers, lives as consumers, and the massive opportunities they hold for our brands. We’ll also share key findings from our latest mobile consumer report and sit down for a fireside chat between Iterable’s Sr. Director of Strategic Services and Twilio’s VP of ISV. You’ll come away with: - The mobile marketing trends that should be on your team’s radar - New research findings on mobile consumer sentiment, behavior, and preferences - Insider perspective from Iterable & Twilio leaders helping shape the future of mobile experience

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We develop thought leadership webinars featuring expert industry guests on topics related to cross-channel marketing and email marketing. Iterable is a cross-channel growth marketing platform that synchronizes your campaign messaging across email, sms, in-app, mobile push, social, and direct mail.