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Unlocking ROI: The Business Value of Google reCAPTCHA

Presented by

Guest Speaker from IDC: Frank Dickson, Group Vice President, Security and Trust; Sway Fontanez, Senior Product Manager, Google Cloud

About this talk

In an era where web properties are the primary venue for consumer transactions, businesses face the persistent challenge of fraud and abuse from cybercriminals, often eroding thin margins and profits. Join guest speaker Frank Dickson, IDC's Group Vice President, Security and Trust, for a comprehensive discussion on the newly released 'The Business Value of Google reCAPTCHA' whitepaper. This webinar will delve into the critical findings of IDC's research, showcasing how organizations are leveraging Google reCAPTCHA to achieve significant returns on investment and protect their digital assets and enhance user experiences. What you will learn: > How Google reCAPTCHA helps organizations achieve an average annual benefit of $5 million per organization and a three-year ROI of 545%. > Strategies to cost-effectively enhance website and application security operations to mitigate business risk. > Ways to reduce fraudulent accounts, bot attacks, and account takeovers. > Insights into improving business results and increasing annual net revenue through enhanced security measures. Join us to discover how Google reCAPTCHA can help your organization enhance security, reduce fraud, and drive significant business value.
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Google Cloud Security

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