Taste of the UK – A showcase of UK drinks and making the best of local producers

Presented by

Henry Rymill, Sarah Marshall, Angus Lugsdin, Jacopo Mazzeo

About this talk

This is an increasing interest in buying UK products and supporting local producers, from both consumers and hospitality businesses. Quality, environment and economic factors all play a role. This session will feature a number of short presentations from UK drinks experts across different categories. Sessions will provide an understanding of: • The region and local terroir • Production methods and processes • Tasting This will be followed by a Q&A panel to discuss: • Consumer trends and demand for British produce • Current challenges for UK producers and how the hospitality industry can support them • The impact of Brexit, and Import/export tariffs • Comparing costs of UK and international products • The growing importance of sustainability • Opportunities to attract new consumers and business • Pairing local drinks with local food

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Launched in 2010, Imbibe Live is famous for drawing an audience that has shaped the on-trade for over a decade and influenced drinks trends amongst consumers across the UK.