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Is Your Inclusion Strategy Genuine or Checking a Box?

About this webinar:

Diversity, Equity, Inclusion, and Belonging (DEI&B) programs have come to the forefront of our thinking recently. But are you just checking a box or is your program truly adding value? Megan Abman, Co-founder of Strata, a DEI&B consultancy, talks to Vanessa Bagnato, Director of Enterprise Solutions at Alchemer, about how to foster an inclusive and equitable working experience for your employees with a well-executed DEI&B strategy.

During this webinar, you will learn:

· Why Diversity, Equity, Inclusion, and Belonging (DEI&B) strategy should be incorporated into employee experience and employee-centric programs.

· How to effectively assess and demonstrate an inclusive and equitable work environment in your organization and from a true employee-centric perspective.

· How to leverage the data to make an impact across your organization and fuel a genuine DEI&B strategy.

Presented by:

Megan Abman -- Co-founder of Strata, a DEI&B consultancy; Vanessa Bagnato – Director of Enterprise Solutions at Alchemer; and Jeannie Zaemes – Director of Growth Marketing at Alchemer.
Recorded May 19 2021 48 mins
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Presented by
Jeannie Zaemes - Dir. of Growth Marketing, Vanessa Bagnato - Dir. of Enterprise Solutions, Megan Abman - Co-founder of Strata
Presentation preview: Is Your Inclusion Strategy Genuine or Checking a Box?

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  • Is Your Inclusion Strategy Genuine or Checking a Box? Recorded: May 19 2021 48 mins
    Jeannie Zaemes - Dir. of Growth Marketing, Vanessa Bagnato - Dir. of Enterprise Solutions, Megan Abman - Co-founder of Strata
    About this webinar:

    Diversity, Equity, Inclusion, and Belonging (DEI&B) programs have come to the forefront of our thinking recently. But are you just checking a box or is your program truly adding value? Megan Abman, Co-founder of Strata, a DEI&B consultancy, talks to Vanessa Bagnato, Director of Enterprise Solutions at Alchemer, about how to foster an inclusive and equitable working experience for your employees with a well-executed DEI&B strategy.

    During this webinar, you will learn:

    · Why Diversity, Equity, Inclusion, and Belonging (DEI&B) strategy should be incorporated into employee experience and employee-centric programs.

    · How to effectively assess and demonstrate an inclusive and equitable work environment in your organization and from a true employee-centric perspective.

    · How to leverage the data to make an impact across your organization and fuel a genuine DEI&B strategy.

    Presented by:

    Megan Abman -- Co-founder of Strata, a DEI&B consultancy; Vanessa Bagnato – Director of Enterprise Solutions at Alchemer; and Jeannie Zaemes – Director of Growth Marketing at Alchemer.
  • Smoke & Mirrors: Why customer-experience programs miss their mark. Recorded: Apr 27 2021 58 mins
    Jeannie Zaemes - Dir. Growth Marketing, Faith Adams - Senior Industry Analyst at Forrester, David Roberts - CEO at Alchemer
    The voice of the customer (VoC) is critical to how organizations function, yet many are not acting appropriately on what they hear. Put yourself in your customer’s position: have you ever shared negative experience feedback with a brand? Did you notice a change in the product or service from that brand going forward, or were you thanked for your time and that was that? Too often, it’s the latter – and is likely the experience your customers have with your own VoC initiatives. This is not by any malicious fault of your brand, or the ones you’ve interacted with. Rather, we see that organizations largely lack the appropriate processes and execution capabilities to act on that feedback they receive, and become frustrated when nothing changes even after rolling out their carefully thought out VoC plans.

    Join our panelists Faith Adams, Senior Industry Analyst at Forrester and David Roberts, CEO at Alchemer for an engaging discussion and review of the recent research completed by Forrester on the current state of Customer Experience and Voice of Customer programs in todays enterprises.
  • Employee Centricity is the foundation of Customer Centricity​ Recorded: Apr 22 2021 45 mins
    Ryan Tamminga, VP of Customer Success, Susan McGovern, VP Customer ​Value & Enablement, Jeannie Zaemes, Dir. Growth Mktg.
    Every customer now looks for ways to do business both online and in-person according to their unique needs and situation. The most progressive organizations are embracing strategies focused on customer centricity. However, customer centricity only works if you have a corresponding transformation to employee centricity.

    Join Alchemer's Ryan Tamminga, VP of Customer Success, and Susan McGovern, VP of Customer Value & Enablement, for a this webinar on employee centricity.

    Attendees will learn to:

    Become a truly customer-centric organization by first creating a foundation of employee centricity.
    Create an employee-centric organization where innovation, creativity, and empowerment are encouraged throughout the organization.

    Design, build, and implement an employee-centric organization based on employee focused leadership.
  • Empower and Empathize with Customer-Centric Sales and Marketing Recorded: Mar 16 2021 47 mins
    Mary Beth Addison, SVP of Sales, Susan McGovern, VP of Customer Value & Enablement, Jeannie Zaemes, Dir. Growth Marketing
    Customers are a Me, Not a We.
    Empower and Empathize with Customer-Centric Sales and Marketing

    Join this engaging, live discussion with Alchemer on how to put your customer at the heart of every sales and marketing decision, driving more focused selling and building opportunities for success. Join Mary Beth Addison, SVP of Sales and Susan McGovern, VP of Customer Value & Enablement, and learn the key components of a customer-centric sales and marketing organization and how to understand the voice of every customer.

    Attendees will learn to:
    - Understand and focus on the individual needs of every customer and prospect
    - Empower your sales and marketing teams to understand and feel empathy for the customer
    - Integrate customer input into every step of the customer journey
  • Empathetic Customer Experience – Changing the Thinking Recorded: Mar 3 2021 57 mins
    Jeannie Zeames, Dir. of Growth Marketing - Alchemer, David Roberts, CEO - Alchemer, Alan Webber, VP Customer Experience - IDC
    Engaging the Customer by Creating Intimacy Through Technology

    Today’s customers have created the “experience economy.” Over 73% of customers say a good experience is key to brand loyalty. Enterprises are increasing technology investments that build an empathetic relationship with customers and create intimacy.

    Join industry experts Alan Webber, VP Customer Experience at IDC and David Roberts, CEO at Alchemer as they discuss:

    • How to build an empathetic relationship between customers and brands
    • A clear path to implement customer-centric transformation
    • The importance of technology in strengthening customer experience and driving business outcomes
    • Ways to take the voice of the customer out of dashboards and put it into the hands of team members
  • What is Customer-Centricity? And how can it transform your business? Recorded: Feb 24 2021 46 mins
    Ryan Tamminga, VP of Customer Success - Susan McGovern, VP of Customer Value & Enablement
    A live discussion with Alchemer on the cultural and technical business shifts that puts customers at the very core of the organization. Join Ryan Tamminga, VP of Customer Success, and Susan McGovern, VP of Customer Value & Enablement, and learn the key components of a customer-centric organization.

    Attendees will learn to:
    - Focus on individual customer experience first
    - Empower all employees to impact the customer experience
    - Put the customer at the heart of every business decision
  • Loyalty and Retention. Not Synonyms. Recorded: Jan 28 2021 43 mins
    Ryan Tamminga, VP of Customer Success - Vanessa Bagnato, Dir. of Enterprise Solutions
    This webinar will discuss how customer experience creates loyalty which leads to growth and retention. Many companies master one or two of these initiatives but true success comes from engaging all three. Learn how to create meaningful loyalty and retention for your organization.
  • How will customer experience change in 2021? Recorded: Jan 14 2021 47 mins
    Alchemer CEO David Roberts and VP of Customer Success Ryan Tamminga
    The global pandemic has dramatically reduced in-person customer engagements. How will businesses maintain a personal touch? Join Alchemer as we share our predictions for how CX will change in 2021.
  • Keep more of the customers that you worked so hard to acquire. Recorded: Nov 19 2020 21 mins
    Vanessa Bagnato, DIRECTOR OF ENTERPRISE SOLUTIONS
    Most businesses collect NPS scores and other customer feedback, but few know how to act on it and close the loop quickly. Doing so increases customer retention. Alchemer shares how you can act immediately on feedback to keep more of the customers you worked so hard to acquire in the first place.
  • Engage your employees like never before to grow your business the same way Recorded: Jul 1 2020 27 mins
    Heather Rollins, VP of Human Resources
    Successful employee engagement drives company success through happy employees. Yet every HR team is overwhelmed by employee requests, making it hard to keep up and keep employees engaged. Alchemer Employee Experience provides standardized and automated processes for tracking employee experience and managing employee requests, allowing HR to meet employee expectations.
Alchemer
Alchemer (formerly SurveyGizmo) transforms customer feedback into operational gold to create customer-centric organizations. Alchemer provides a customer-experience platform and pre-packaged solutions that enable businesses to collect and act on feedback to find, get, and keep more customers and employees. Only Alchemer puts customers at the center of everything a company does by integrating feedback directly into the systems and applications that power the organization today. Alchemer serves more than 15,000 global customers and 30% of the Fortune 500.

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  • Title: Is Your Inclusion Strategy Genuine or Checking a Box?
  • Live at: May 19 2021 6:00 pm
  • Presented by: Jeannie Zaemes - Dir. of Growth Marketing, Vanessa Bagnato - Dir. of Enterprise Solutions, Megan Abman - Co-founder of Strata
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