Name: 15-minute webinar: Why Market Research is Critical for Marketing
Start: 2022-12-20T16:00:00Z
End: 2022-12-20T16:00:23.000Z
Location: BrightTALK
Rating: 0

Welcome to the Alchemer Channel—your go-to source for expert insights on customer experience (CX), market research, feedback collection, CX trends, technology, and more. Our webinars bring together industry leaders and innovators to share actionable strategies and best practices that help businesses drive meaningful customer and market engagement. Follow our channel to stay ahead with thought-provoking discussions, expert-led sessions, and the latest trends shaping the future of CX and market research. 

--------------About Alchemer:
Alchemer empowers you to do more with feedback. From a one-time survey to a powerful feedback program, Alchemer gives customer-obsessed teams the clarity to move from asking to action, driving your business forward. 

Expect more from feedback. 

Learn how Alchemer Digital can help improve your app product and inform your product roadmap.

Many Alchemer Digital customers use the platform to improve ratings and reviews, but it can do so much more. In fact, Alchemer Digital helps many customers improve their app with customer feedback. 

Learn how feedback can help you improve your digital product and hear the Dunkin' success story today in this short video.

Watch all of the Alchemer Digital mini-webinars: 
Improve Customer Loyalty with Alchemer Digital: https://www.brighttalk.com/webcast/18320/620496?bt_tok={{Recipient.ID}}&utm_source=Alchemer&utm_medium=brighttalk&utm_campaign=620496 

Generate New App Users with Alchemer Digital: https://www.brighttalk.com/webcast/18320/620500?bt_tok={{Recipient.ID}}&utm_source=Alchemer&utm_medium=brighttalk&utm_campaign=620500 

Drive App Retention Early to Improve Customer LTV: https://www.brighttalk.com/webcast/18320/620504?bt_tok={{Recipient.ID}}&utm_source=Alchemer&utm_medium=brighttalk&utm_campaign=620504

Mini-Webinar: Improve Your App Product with Alchemer Digital

CX and feedback professionals face a mountain of challenges coming into the new year. We tackle 6 key CX challenges, giving tips and tricks to succeed where others will fail.

Join Christie Carlson (Director of Sales and Customer Success) and Ashley Cayla (Director of Strategic Customer Success) to learn practical advice for bolstering your CX program for 2025. Topics will include unactionable data, CX prioritization, organizational silos, and real-time analysis.

Reserve your seat for this lively conversation. All registrants will receive a link to watch the video on demand after the presentation.

Overcome 6 Key CX Challenges in 2025 (EU)

Overcome 6 Key CX Challenges in 2025 (APAC)

Overcome 6 Key CX Challenges in 2025

Learn how Alchemer Digital can help drive app retention to improve customer lifetime value (LTV).

Many Alchemer Digital customers use the platform to improve ratings and reviews, but it can do so much more. In fact, Alchemer Digital helps many customers drive early app retention in order to optimize customer LTV. 

Learn how feedback can help you drive retention and hear the Alkami success story today in this short video.

Watch all of the Alchemer Digital mini-webinars: 
Improve Customer Loyalty with Alchemer Digital: https://www.brighttalk.com/webcast/18320/620496?bt_tok={{Recipient.ID}}&utm_source=Alchemer&utm_medium=brighttalk&utm_campaign=620496 

Generate New App Users with Alchemer Digital: https://www.brighttalk.com/webcast/18320/620500?bt_tok={{Recipient.ID}}&utm_source=Alchemer&utm_medium=brighttalk&utm_campaign=620500 

Improve Your App Product with Alchemer Digital: https://www.brighttalk.com/webcast/18320/620506?bt_tok={{Recipient.ID}}&utm_source=Alchemer&utm_medium=brighttalk&utm_campaign=620506

Mini-Webinar: Drive App Retention Early to Improve Customer LTV

AI is everywhere. And CX is no different. But how do CX professionals leverage AI to become more efficient and complete tasks in less time?

Host Jeannie Zaemes joins our guests Brandi Vandegriff, CTO at Alchemer, and Ryan Tamminga, SVP of Product and Services, to discuss how exactly CX professionals, marketers, and others leverage artificial intelligence (AI) to improve the customer experience.

All registrants will receive a link to watch the webinar on-demand after the event.

How CX is Leveraging AI for Customer Benefit (EU)

How CX is Leveraging AI for Customer Benefit (APAC)

How CX is Leveraging AI for Customer Benefit

Learn how Alchemer Digital can help you generate new app users.

Many Alchemer Digital customers use the platform to improve ratings and reviews, but it can do so much more. In fact, Alchemer Digital helps many customers gain new users of their app or website. 

Learn how feedback can help you gain new app users and hear the FanDuel success story today in this short video.

Watch all of the Alchemer Digital mini-webinars: 
Improve Customer Loyalty with Alchemer Digital: https://www.brighttalk.com/webcast/18320/620496?bt_tok={{Recipient.ID}}&utm_source=Alchemer&utm_medium=brighttalk&utm_campaign=620496 

Drive App Retention Early to Improve Customer LTV: https://www.brighttalk.com/webcast/18320/620504?bt_tok={{Recipient.ID}}&utm_source=Alchemer&utm_medium=brighttalk&utm_campaign=620504 

Improve Your App Product with Alchemer Digital: https://www.brighttalk.com/webcast/18320/620506?bt_tok={{Recipient.ID}}&utm_source=Alchemer&utm_medium=brighttalk&utm_campaign=620506

Mini-Webinar: Generate New App Users with Alchemer Digital

The Alchemer feedback platform helps you build and deploy surveys, respond to customers, and analyze your results to get to quicker value. But how do you go about creating your first survey?

This is a quick introduction to the Alchemer feedback platform. Learn how to create a survey in minutes with Alchemer Training Specialist, Mike Cronley. Mike will guide viewers through the Alchemer platform, introduce you to basic functionality, and demonstrate how easy it can be to send your first survey.

Survey 101: Starting a Survey in Alchemer (EU)

Survey 101: Starting a Survey in Alchemer (APAC)

Survey 101: Starting a Survey in Alchemer

Learn how Alchemer Digital can help you improve customer loyalty.

Many Alchemer Digital customers use the platform to improve ratings and reviews, but it can do so much more. In fact, Alchemer Digital helps many customers improve the loyalty of existing customers through loyalty and rewards programs. 

Learn how feedback can help improve customer loyalty and hear the Pilot Flying J success story today in this short video.

Watch all of the Alchemer Digital mini-webinars:
Generate New App Users with Alchemer Digital: https://www.brighttalk.com/webcast/18320/620500?bt_tok={{Recipient.ID}}&utm_source=Alchemer&utm_medium=brighttalk&utm_campaign=620500 

Drive App Retention Early to Improve Customer LTV: https://www.brighttalk.com/webcast/18320/620504?bt_tok={{Recipient.ID}}&utm_source=Alchemer&utm_medium=brighttalk&utm_campaign=620504 

Improve Your App Product with Alchemer Digital: https://www.brighttalk.com/webcast/18320/620506?bt_tok={{Recipient.ID}}&utm_source=Alchemer&utm_medium=brighttalk&utm_campaign=620506

Mini-Webinar: Improve Customer Loyalty with Alchemer Digital

Open text feedback is full of valuable insights. But the sorting, tagging, and analysis are obstacles to understanding that feedback, and to making it valuable to your business. 

AI-powered text analysis helps feedback professionals act on unstructured feedback at scale: 
--Bring together all your open text to understand how your customers really think and feel—in their own words 
--Turn qualitative feedback data into trackable, actionable insights with summaries of themes and sentiment 
--Analyze and act on open text feedback faster than ever, at unheard-of scale, so you can track—and show off—your impact 

CX has changed a lot in recent years; this webinar will help you keep up with evolving technology. Join this short webinar to begin rethinking your entire feedback program with text analysis and other cutting-edge technologies.

Rethink Your Feedback Strategy with Text Analysis (EU)

Rethink Your Feedback Strategy with Text Analysis (APAC)

Rethink Your Feedback Strategy with Text Analysis

Human Resources is facing more challenges than ever before, often with less budget and less time to complete tasks. It's time for HR to re-think the employee lifecycle process.

Join a NEW webinar all about how HR improves the onboarding process, on-going engagement, and retention of top talent. Alchemer's own HR and Product teams come together to introduce an automatic, intuitive platform to help HR bring employees into the organization, feel accepted in their role, provide needed resources, and set that employee up for success. This webinar includes a short demonstration of Alchemer Workflow, a platform HR teams use to facilitate the employee feedback process.

All registrants will receive an invitation after the event to watch on-demand. Be sure to sign up in order to receive that link.

How Human Resources Better Onboards, Engages, and Retain Talent

NPS is simple to understand and almost universal. But, is this metric valuable to the business?

Alchemer CMO Bo Bandy hosts Ryan Tamminga, SVP of Product and Services for an engaging conversation about the value of NPS. Topics covered include pros/cons, considerations for existing NPS programs, and advice on setting up your first NPS survey. Learn how to make this tricky metric tell you more about customer satisfaction and likelihood to retain. 

Catch up on previous episodes!
The Business of Feedback Episode 2: 4 Ways to Supercharge Your CX with Integrations
https://www.brighttalk.com/webcast/18320/636770?bt_tok={{Recipient.ID}}&utm_source=Alchemer&utm_medium=brighttalk&utm_campaign=636770

The Business of Feedback 1: The State of CX and 2025 Predictions
https://www.brighttalk.com/webcast/18320/630639?bt_tok={{Recipient.ID}}&utm_source=Alchemer&utm_medium=brighttalk&utm_campaign=630639

The Business of Feedback 3: Does NPS Still Matter?

The Alchemer Approach to Customer-Centricity

15-Minute Webinars: Three Surprising Uses for Survey Software

How Marketing Uses Enterprise Feedback Platforms

Marketers need to understand how they can solicit the best research from their market research teams. This webinar introduces Alchemer CMO Chris Benham as he shares 30 years worth of stories in a webinar you can watch over your coffee break.

Learn from Chris as he shares stories of market research gone right — at enterprises like Webroot, AVAST, and Symantec. Chris shares tips and tricks for getting the best insights and delivering marketing results that matter.

15-minute webinar: Why Market Research is Critical for Marketing

Marketing

Market Research

Marketers

Researcher

Get powerful marketing insights for your business. Connect with experts and colleagues to get the most up-to-date knowledge on which marketing strategies and techniques are driving customer and revenue growth.

The marketing community on BrightTALK is made up of thousands of engaged marketing professionals. Find relevant webinars and videos on marketing strategy, branding and more presented by recognized thought leaders. Join the conversation by participating in live webinars and round table discussions.

Increasing expectations for good governance, effective risk management and complex demands for corporate compliance are presenting a growing challenge for organizations of all sizes. Join industry thought leaders as they provide you with practical advice on how to implement successful risk and compliance management strategies across your organization. Browse risk management resources in the form of interactive webinars and videos and ask questions of expert GRC professionals.

IT Governance, Risk and Compliance

Enterprise applications have become a crucial piece of infrastructure for many businesses. The enterprise applications community on BrightTALK features the latest insights in enterprise application integration, enterprise application architecture and EAS software. Join the community to gain access to thousands of videos and webinars presented by recognized enterprise information systems experts and arm yourself with the knowledge you need to succeed.

Enterprise Applications

As an IT professional, many of the problems you face are multifaceted, complex and don’t lend themselves to simple solutions. The information technology community features useful and free information technology resources. Join to browse thousands of videos and webinars on ITIL best practices, IT security strategy and more presented by leading CTOs, CIOs and other technology experts.

Information Technology

Happy employees make productive employees. HR managers are now finding that compensation and benefits alone cannot keep employees happy; they also need nurturing through proper training and development. Join the BrightTALK talent management community to learn how to engage and retain your best talent by providing them with the tools and rewards they need to enhance their performance and reach their potential.

Talent Management

Get powerful human resource management insights for your business. Connect with experts and colleagues to get the most up-to-date knowledge on which HR practices and strategies have been shown to be effective in retaining and growing talent.

Human resources is intrinsically linked to business success and requires a thoughtful balance of a variety of complex issues. The human resources community on BrightTALK is made up of thousands of professionals in human resources exchanging human resources best practices and advice. Watch hundreds of on-demand webinars for immediate information or participate in upcoming live webinars and have your questions answered by respected HR thought leaders.

Human Resources

Get powerful insights on how to best serve today's customers. If you want to create a successful customer experience today, you will have to appeal to the need for “alone together” time. Millennials, Gen X, Boomers or Silent Generation all look for shared but individual experiences.

Customer Experience

The sales community on BrightTALK brings together thousands of engaged sales professionals. Learn about careers in IT sales and marketing, sales techniques and selling strategies. Join the discussion by participating in on-demand and live sales webinars and summits with leaders in the sales industry.

Sales

Get powerful emerging technology insights from influential experts. Connect with thought leaders and colleagues to get the most up-to-date knowledge on technologies like 3D printing, pervasive robotics, natural interfaces, connected everything and cognitive systems.

Emerging Technologies

The research and development community on BrightTALK brings together leading professionals in healthcare, technology and manufacturing to present on current topics in their fields. From big data in healthcare to online forensics training and medical research practices, the community is an exceptional resource for those looking to expand their knowledge. Be part of the conversation by joining the community and participating in interactive live webinars.

Research and Development

Get powerful operations insights for your business. Connect with experts and colleagues to get the most up-to-date knowledge on which systems and processes are driving operational efficiency, maximizing value and customer success.

Operations

In the business management community, commercial experts will be sharing webinars and videos on an array of subjects. From sales and marketing, to finance, productivity and growth, this content will help you stay up-to-date with the current economic environment and provide timely management insight to drive business growth.

15-minute webinar: Why Market Research is Critical for Marketing

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