How to Turn Customer Feedback into Action

Presented by

Product Manager Melanie Fox, Alchemer Mobile

About this talk

Do you have customer feedback and are not sure what to do with it? Need to better translate customer feedback into action? Join Alchemer Mobile (formerly Apptentive) experts Senior Product Marketing Manager Ryan Galloway and Product Manager Melanie Fox for a webinar about how to translate customer feedback into action. Learn why feedback matters and how to use feedback to build better products. Ryan and Mel will share tips about feedback collection and how to turn that feedback into actionable data points for your team, with a special focus on the mobile channel. Gartner reports that “of the 95% of companies who collect customer feedback, only 10% use the feedback to improve, and only 5% tell customers what they are doing in response to what they heard.” If you truly want to close the loop with customers, check out this webinar today to learn how to better turn that feedback into data you can use. Product managers and others in software development will appreciate this realistic plan in the face of limited time and resources. *This is a webinar replay. We will not be taking live questions. Please submit queries to
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The Alchemer platform helps businesses like yours collect feedback, so you can deliver better experiences for your customers. Alchemer is designed for those who have outgrown SurveyMonkey and feel overcharged by Qualtrics. Our platform is easy-to-use, easy to implement, and leads the industry in speed-to-value and flexibility, so you can start collecting insights on day one. Only Alchemer puts customers at the center of everything a company does by integrating feedback directly into the systems and applications that power the organization today. Alchemer serves more than 15,000 global customers and 30% of the Fortune 500.