Name: Forrester Case Study: Maximizing ROI for a CX Platform for B2B and B2C Success
Start: 2024-01-16T16:00:00Z
End: 2024-01-16T16:00:28.000Z
Location: BrightTALK
Rating: 4

The Alchemer platform helps businesses like yours collect feedback, so you can deliver better experiences for your customers. Alchemer is designed for those who have outgrown SurveyMonkey and feel overcharged by Qualtrics. Our platform is easy-to-use, easy to implement, and leads the industry in speed-to-value and flexibility, so you can start collecting insights on day one. 

Only Alchemer puts customers at the center of everything a company does by integrating feedback directly into the systems and applications that power the organization today. Alchemer serves more than 15,000 global customers and 30% of the Fortune 500.

Customer experience (CX) programs offer the potential for long-term return on investment (ROI) derived from improved satisfaction, loyalty, advocacy, and retention. But sometimes executives face pressure to justify CX in the short-term, possibly at the cost of reducing or eliminating the necessary focus on the customer. 

Learn how to realize value from your CX program, in the short- and long-term. CX executives and those responsible for CX, including Marketing and Operations department heads, should attend this webinar where Alchemer thought leaders will share critical information and tips regarding CX justification and ROI.  

Director of Growth Marketing Jeannie Zaemes will host Jon Wood, Onboarding Manager, and Alli Milne, Digital Learning Content Manager, for a 30-minute conversation about how innovative CX leads can realize value from their own CX programs. 

Join Jon and Alli to learn how to: 
  -Select the best KPIs for your business 
  -Beat survey fatigue for employees and customers alike 
  -Tackle the biggest challenges facing CX execs 
  -Tie survey and other feedback data to ROI

Maximize Value from your CX Program

Alchemer is proud to announce the launch of Research Solutions!  

When you need market research expertise — from buyer behavior studies to brand awareness and product pricing research — our team of in-house experts will turn you into the expert.  

Whether you’re looking for end-to-end project management, or you need to offload individual research tasks, we act as an extension of your team. And we deliver high-quality research you can trust, so you can make confident decisions and drive real outcomes at the speed and scale you need. Watch this short webinar to meet the Research Solutions team and get an understanding of the services they offer.

NEW: An Introduction to Alchemer's Research Solutions (EU)

NEW: An Introduction to Alchemer's Research Solutions (APAC)

New: An Introduction to Alchemer's Research Solutions

Host Jeannie Zaemes, Senior Director of Growth Marketing at Alchemer, is joined by Peter Zaidel, Director of Product Management, and Cherilyn Cornwell, Product Manager, for a live demo of cross survey reporting.  

In October, Alchemer released enhancements to Standard Reports so that you can combine reports from multiple surveys into a single report, allowing you to visualize questions from different reports together. This powerful new feature can also be used with the Global Questions and Combine Results features, providing you with robust cross survey reporting capabilities. 

Alchemer customers are encouraged to reserve their seat today! (All registrants will receive a link after the event to watch on-demand.)

Alchemer Product Office Hours - Cross-Survey Reporting

The Alchemer feedback platform helps you build and deploy surveys, respond to customers, and analyze your results to get to quicker value. But how do you go about creating your first survey?

This is a quick introduction to the Alchemer feedback platform. Learn how to create a survey in minutes with Alchemer Training Specialist, Mike Cronley. Mike will guide viewers through the Alchemer platform, introduce you to basic functionality, and demonstrate how easy it can be to send your first survey.

Survey 101: Starting a Survey in Alchemer (EU)

Survey 101: Starting a Survey in Alchemer (APAC)

Survey 101: Starting a Survey in Alchemer

Join Alchemer Mobile GM and Founder Robi Ganguly for a LIVE demonstration of Alchemer Mobile tailored specifically for Food and Bev apps. Learn how to collect in-app feedback to increase loyalty, improve retention and generate more digital revenue.

Robi will show the full functionality of Alchemer Mobile and will take you behind the counter, answering your burning questions about how to best design and iterate on Mobile Order solutions. Highlighting unique use cases of our customers, we will show how easy it can be to collect, manage and act on feedback. 

All registrants will receive a link after the event to watch the webinar on-demand.

How Restaurant Apps Leverage Customer Feedback

One platform; many uses. Learn how a digital brand director leverages multi-channel feedback into insights his teams can take action on. 

Ouro Digital Brand Director David Flynn explains how his company has taken an influx of mobile feedback and turned that into an action plan for different departments at the company. Brand is the hero here — connecting service, support, product, and marketing to valuable customer feedback.

This replay pulls out excerpts from a larger webinar on turning customer feedback into revenue. Watch the full webinar on demand here: https://www.brighttalk.com/webcast/18320/609364?bt_tok={{Recipient.ID}}&utm_source=Alchemer&utm_medium=brighttalk&utm_campaign=609364

NEW: How a Digital Brand Director Leverages Customer Feedback to Drive Revenue

Product and Marketing teams at banks and credit unions are under immense pressure to deliver an app customers can use (and maybe even love). 

Learn how financial services institutions leverage customer feedback to inform their marketing campaigns and product roadmap in this short webinar. Collecting feedback is just a part of it — we will also cover when and how to solicit feedback for the best responses, segmenting your user base by demographics or behavior, and talk through how customer sentiment can be used to improve your app. 

Reserve your spot today. (All registrants will receive a link after the event to watch on-demand.)

How Financial Services Leverage Customer Feedback for Retention and Growth

Customer-centric businesses are more profitable, but how does a business implement customer-centricity? How do you truly put the customer at the heart of every business decision?

Alchemer thought leaders Jeannie Zaemes, Director of Growth Marketing, and Jonathan Watanabe, Director of Sales Development, define and examine the idea of customer-centricity. They share stories and insights about the companies who are able to shine by putting the customer at the heart of the business. 

Learn how and why your company can become more customer-centric in this webinar.

The New Customer-Centric Sales and Marketing Model

Join Alchemer thought leaders Ryan Tamminga, Cathy Yang, and Brandon Hodges as they discuss how SalesOps can reduce churn, better onboard customers, and understand why they win and lose. 

This succinct webinar covers the basics of SalesOps automation — in particular how Alchemer Workflow can help SalesOps close the feedback loop and improve their results.

All registrants will receive a link after the event to watch on-demand. Reserve your seat today.

How SalesOps Reduce Churn, Onboard Customers, and Understand Why They Win/Lose

Join host Jeannie Zaemes, Senior Director of Growth Marketing at Alchemer, when she welcomes Ryan Tamminga, SVP of Product and Services at Alchemer, to discuss ways in which market researchers can become more agile and add immediate value to the business.

Ryan speaks to three key points: wiring feedback back to teams to take action, moving beyond the single-point surveys, and harnessing AI all with the goal of showing more immediate business value.

This webinar is for market researchers within a business or at their own agencies. If you are curious how AI and other technology will impact market research, join this short and informative webinar!

3 Ways Market Researchers Can Become More Agile in 2024

Learn how international cybersecurity company Malwarebytes selected a CX platform and delivered the ROI they needed in this short webinar.

Malwarebytes needed an enterprise feedback platform that was fast, flexible, and easy to implement. SurveyMonkey wasn't cutting it and Qualtrics would be too cumbersome and expensive.

Learn how Malwarebytes decided on a CX platform that would end up working for every department in the enterprise. Watch this free webinar today.

Forrester Case Study: Maximizing ROI for a CX Platform for B2B and B2C Success

Customer Experience

Marketing

Get powerful marketing insights for your business. Connect with experts and colleagues to get the most up-to-date knowledge on which marketing strategies and techniques are driving customer and revenue growth.

The marketing community on BrightTALK is made up of thousands of engaged marketing professionals. Find relevant webinars and videos on marketing strategy, branding and more presented by recognized thought leaders. Join the conversation by participating in live webinars and round table discussions.

Increasing expectations for good governance, effective risk management and complex demands for corporate compliance are presenting a growing challenge for organizations of all sizes. Join industry thought leaders as they provide you with practical advice on how to implement successful risk and compliance management strategies across your organization. Browse risk management resources in the form of interactive webinars and videos and ask questions of expert GRC professionals.

IT Governance, Risk and Compliance

Enterprise applications have become a crucial piece of infrastructure for many businesses. The enterprise applications community on BrightTALK features the latest insights in enterprise application integration, enterprise application architecture and EAS software. Join the community to gain access to thousands of videos and webinars presented by recognized enterprise information systems experts and arm yourself with the knowledge you need to succeed.

Enterprise Applications

As an IT professional, many of the problems you face are multifaceted, complex and don’t lend themselves to simple solutions. The information technology community features useful and free information technology resources. Join to browse thousands of videos and webinars on ITIL best practices, IT security strategy and more presented by leading CTOs, CIOs and other technology experts.

Information Technology

Happy employees make productive employees. HR managers are now finding that compensation and benefits alone cannot keep employees happy; they also need nurturing through proper training and development. Join the BrightTALK talent management community to learn how to engage and retain your best talent by providing them with the tools and rewards they need to enhance their performance and reach their potential.

Talent Management

Get powerful human resource management insights for your business. Connect with experts and colleagues to get the most up-to-date knowledge on which HR practices and strategies have been shown to be effective in retaining and growing talent.

Human resources is intrinsically linked to business success and requires a thoughtful balance of a variety of complex issues. The human resources community on BrightTALK is made up of thousands of professionals in human resources exchanging human resources best practices and advice. Watch hundreds of on-demand webinars for immediate information or participate in upcoming live webinars and have your questions answered by respected HR thought leaders.

Human Resources

Get powerful insights on how to best serve today's customers. If you want to create a successful customer experience today, you will have to appeal to the need for “alone together” time. Millennials, Gen X, Boomers or Silent Generation all look for shared but individual experiences.

The sales community on BrightTALK brings together thousands of engaged sales professionals. Learn about careers in IT sales and marketing, sales techniques and selling strategies. Join the discussion by participating in on-demand and live sales webinars and summits with leaders in the sales industry.

Sales

Get powerful emerging technology insights from influential experts. Connect with thought leaders and colleagues to get the most up-to-date knowledge on technologies like 3D printing, pervasive robotics, natural interfaces, connected everything and cognitive systems.

Emerging Technologies

The research and development community on BrightTALK brings together leading professionals in healthcare, technology and manufacturing to present on current topics in their fields. From big data in healthcare to online forensics training and medical research practices, the community is an exceptional resource for those looking to expand their knowledge. Be part of the conversation by joining the community and participating in interactive live webinars.

Research and Development

Get powerful operations insights for your business. Connect with experts and colleagues to get the most up-to-date knowledge on which systems and processes are driving operational efficiency, maximizing value and customer success.

Operations

In the business management community, commercial experts will be sharing webinars and videos on an array of subjects. From sales and marketing, to finance, productivity and growth, this content will help you stay up-to-date with the current economic environment and provide timely management insight to drive business growth.

Forrester Case Study: Maximizing ROI for a CX Platform for B2B and B2C Success

Presented by

About this talk

More from this channel