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A New Marketing Reality - How to Engage your Audience Remotely

Let's Get Digital Bootcamp Episode 2. Our marketing leaders want to empower marketers with inspiration to thrive, so they have pulled together all the creative strategies our team took to keep customers engaged and supported during this time.
Recorded Dec 22 2020 56 mins
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Presented by
Nicholas Kontopoulos, Adobe, Head of DX Marketing APAC
Presentation preview: A New Marketing Reality - How to Engage your Audience Remotely

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  • 01 - Brand Utility - The Purpose of Purpose Recorded: Apr 9 2021 48 mins
    Nicholas Kontopoulos, Magento Regional Head of Marketing, APAC
    Customer experience is more important than price and product in a globalised, digital marketplace. Being clear about your company’s purpose will drive your brand’s utility and create happy customers, increasing their lifetime value. Research has shown that a 5% increase in customer satisfaction increases profits by up to 95%.

    Now is the time to elevate your customers’ experience. Interactions have to be frictionless, seamless and personalised in a truly transformative customer journey.
  • Finding Opportunity in Disruption Recorded: Mar 9 2021 58 mins
    David Rowan, Founding Editor-in-Chief Wired UK and Amazon #1 business best-selling author
    Let's Get Digital Bootcamp Episode 4. David Rowan, Founding Editor-in-Chief at Wired UK will share current business trends and the “new rules” that businesses are following to accelerate purposeful innovation and business growth.
  • Culture is the Catalyst Recorded: Mar 4 2021 59 mins
    Martin Lindstrom, Bestselling Author
    Let's Get Digital Bootcamp Episode 3. Join Martin Lindstrom, best-selling author, transformation expert, and one of Time Magazine’s “World’s 100 Most Influential People” as he talks about how culture is the key to facilitating this transformation.
  • Tips, Tricks and How To's: Stand Out Webinar Recorded: Mar 1 2021 61 mins
    Iris Chan, CMO APAC Seismic, Tim Johnston, CMO APAC Seismic, Nicholas Kontopoulos, Adobe, Head of DX Marketing APAC
    Stand Out Webinars - we’re excited to show you how to develop and deliver incredible webinars that inspire your audience to take action.
  • Maintaining Business Continuity In Uncertain Times Recorded: Jan 28 2021 57 mins
    Tim Johnston, ON24, Head of Marketing APAC. Kate Adams, Drift, VP of Marketing. Nicholas Kontopoulos and Nick Dennis, Adobe
    Let's Get Digital Bootcamp Episode 1. As digital experiences start replacing in-person events, many marketing teams need to shift their strategies and focus on other creative tactics to support businesses. Learn from a line up of great marketing leaders on how to best adapt during this disrupted period and deliver successful digital transformation strategies.
  • A New Marketing Reality - How to Engage your Audience Remotely Recorded: Dec 22 2020 56 mins
    Nicholas Kontopoulos, Adobe, Head of DX Marketing APAC
    Let's Get Digital Bootcamp Episode 2. Our marketing leaders want to empower marketers with inspiration to thrive, so they have pulled together all the creative strategies our team took to keep customers engaged and supported during this time.
  • Finding Opportunity in Disruption - How to Accelerate Business Growth Recorded: Dec 2 2020 58 mins
    David Rowan, Founding Editor-in-Chief Wired UK and Amazon #1 business best-selling author
    Let's Get Digital Bootcamp Episode 4. David Rowan, Founding Editor-in-Chief at Wired UK will share current business trends and the “new rules” that businesses are following to accelerate purposeful innovation and business growth.
  • Culture is the Catalyst Recorded: Nov 25 2020 59 mins
    Martin Lindstrom, Bestselling Author
    Let's Get Digital Bootcamp Episode 3. Join Martin Lindstrom, best-selling author, transformation expert, and one of Time Magazine’s “World’s 100 Most Influential People” as he talks about how culture is the key to facilitating this transformation.
  • Adapting to a New Marketing Reality Recorded: Nov 10 2020 56 mins
    Nicholas Kontopoulos, Adobe, Head of DX Marketing APAC
    Let's Get Digital Bootcamp Episode 2. Our marketing leaders want to empower marketers with inspiration to thrive, so they have pulled together all the creative strategies our team took to keep customers engaged and supported during this time.
  • Maintaining Business Continuity In Uncertain Times Recorded: Nov 4 2020 57 mins
    Tim Johnston, ON24, Head of Marketing APAC. Kate Adams, Drift, VP of Marketing. Nicholas Kontopoulos and Nick Dennis, Adobe
    Let's Get Digital Bootcamp Episode 1. As digital experiences start replacing in-person events, many marketing teams need to shift their strategies and focus on other creative tactics to support businesses. Learn from a line up of great marketing leaders on how to best adapt during this disrupted period and deliver successful digital transformation strategies.
Adobe APAC
Adobe APAC

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  • Title: A New Marketing Reality - How to Engage your Audience Remotely
  • Live at: Dec 22 2020 2:00 am
  • Presented by: Nicholas Kontopoulos, Adobe, Head of DX Marketing APAC
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