09 - Influencing the Sale

Presented by

Nicholas Kontopoulos, Magento Regional Head of Marketing, APAC / Flora and Fauna CEO, an Ecommerce Evangelist and TRIBE CEO

About this talk

How to use influencer marketing to close the deal. Ever wonder what last little push makes your customers click “buy”? Validation. We’re going to reveal how influencers validate our choices, and how you can make that work for your business. An explosion of new products and services, the move to online shopping, and the age of social media have created the perfect storm. Out of this chaos has come the role of Influencer to guide us, and let us experience products through them. Join Nicholas Kontoupolos and guests for a lively coffee chat about the most recent insights into influencer marketing and where it is taking us. Get inspired by the stories of his special guests including as they discuss what you can do to bring the influencer advantage into your strategies.

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