E-commerce is booming in Europe and surpassed the €621BN revenue mark in 2019. Today in Britain 24% of shoppers change how they shop, mostly by going online instead of offline. France and Spain also show considerable increase in online retail sales.
During a single week (from 2nd to the 8th of March), Nielsen observed that France had sales of €164 million in the grocery sector, the highest ever recorded.**
Whenever you have a peak period coming up, expected or unexpected, there is a lot of work to do. Where do you start and what do you need to think about to make the most of the opportunity whilst not overloading your organisation?
Our expert, Marion Freijsen, Adobe Strategic Business Advisor, Commerce Strategy - will share best customer practices on how to set priorities, shorten Time To Market and achieve greater results.