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Practical out of the box Commerce tips that are worth the investment

Learn how to create meaningful content by using the Pagebuilder integration with Adobe Stock. Improve your sales with customer segments and save time with catalog management / merchandising. Learn the difference between rule based and AI based Product Recommendations and finally how the ECE tools empower continuous integration and continuous development.
Recorded Sep 22 2020 31 mins
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Presented by
Jason Ford
Presentation preview: Practical out of the box Commerce tips that are worth the investment

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  • eCommerce: Customer Experience Beats Price Dec 8 2020 2:30 pm UTC 36 mins
    Peter Bell
    eCommerce is booming in Europe and surpassed the €621BN mark in 2019. Busy lifestyles, coupled with consumer confidence with technology, it’s no surprise that consumers are swapping physical stores for digital shopping.

    With thousands of online merchants, it is hard to stand-out from the crowd. Price is an important issue but it was not rated as the most important factor by consumers when choosing to return to a brand. There is clearly more to online success than simply being the cheapest.

    Watch our webinar based on the results of a new survey of shoppers in 8 EMEA countries, hosted by Adobe’s EMEA Marketing Director, Peter Bell in which he shares insights on the value of experience and convenience to build loyalty that lasts.
  • Ten Building Blocks of Digital Transformation Nov 11 2020 2:30 pm UTC 27 mins
    Ray Bogman
    On-demand recording from Meet Magento UK virtual event run by JH. In this interactive discussion for commerce business leaders and project managers, Magento experts will guide you on how to best lead your digital transformation from Magento 1 or 2, or re-platforming to Magento Commerce 2. We will discuss building an ‘Innovation Matrix’ and consensus within your company, best practice frameworks for preparing for the digital transformation, while using the ‘Ten Building Blocks’. Attendees will walk away with a sound understanding how to use the Innovation Matrix needed for a successful digital transformation within or to Magento Commerce 2.
  • Is Your Website Selling as Much as it Can? Nov 5 2020 10:30 am UTC 54 mins
    Ereika Stimley - Corey Gelato
    Uncover opportunities to increase conversions and grow revenues

    Virtually no business is satisfied with their conversion rate, and for good reason. Making strategic updates to your website so it converts more visitors is a fast and effective way to grow revenues. And Adobe can help you get started.

    Watch now: Is Your Website Selling As Much As It Can? Digital Strategist Ereika Stimley and eCommerce Consultant Corey Gelato walk you through a website self-assessment that will help you:

    Evaluate your website for five critical conversion drivers
    Pinpoint gaps in your online shopping experience – and learn how to address them
    Identify big opportunities to increase online sales
  • Improve Your Customer Journey Oct 27 2020 10:30 am UTC 49 mins
    Chloë Thomas
    It’s easy to focus on just one element of the customer journey, but to maximise the performance of your business it’s crucial to improve performance at every stage of the customer journey.

    In this webinar internationally best-selling author and podcast host Chloë Thomas will introduce you to her Customer MasterPlan model, a tool to help you identify where you could be focusing to make the biggest improvements. She’ll also be sharing the most effective and latest tactics for improving performance at each and every stage of the customer journey.
  • Trends with the greatest impact Recorded: Oct 22 2020 43 mins
    Axel Heyenga
    A decade on from our first Digital Trends report, we explore how leading businesses are taking advantage of digital transformation to set them apart from the mainstream. We reached out to leaders in marketing, advertising, ecommerce, creative and IT roles for their insights.

    We’ve surfaced the most significant retail insights and will be navigating through the emerging challenges and opportunities that everyone is talking about. We will be highlighting topics such as digital inequality, personalised experiences to cultural transformation, data consent and AI across several industry specific webinars.

    Join us as we explore the findings from the 2020 Digital Trends report.
  • Practical out of the box Commerce tips that are worth the investment Recorded: Sep 22 2020 31 mins
    Jason Ford
    Learn how to create meaningful content by using the Pagebuilder integration with Adobe Stock. Improve your sales with customer segments and save time with catalog management / merchandising. Learn the difference between rule based and AI based Product Recommendations and finally how the ECE tools empower continuous integration and continuous development.
  • How a Unified Commerce Platform can deliver an exceptional customer experience Recorded: Sep 1 2020 39 mins
    Marc Wiseler
    Watch our webinar, The Benefits of Delivering Unified Commerce to learn from Magento experts about how you can do just that. You’ll learn:

    What exactly is unified commerce?
    Implementation best practices
    Live use cases
  • The Seamless Omnichannel Experience Recorded: Aug 19 2020 55 mins
    MIchael Sonier, Dr Markus Reheis and Stefan Willkommer
    With over 100 years experience in creating and delivering quality footwear, Gabor Shoes AG are experts in adapting to their shoppers needs and evolving business demands. Since implementing an omnichannel approach, they have bridged the gaps of online and offline shopping, and increased sales by 20 percent.

    Learn how Gabor Shoes AG transformed challenge into opportunity to satisfy their customers and hear:

    - The business drivers that led to building an omnichannel strategy.
    - A blueprint from kickoff to implementation and integration.
    - Key milestones and ROI demonstrating a dramatic increase in sales.
  • E-Commerce best practices in peak times Recorded: Aug 14 2020 56 mins
    Marion Freijsen
    E-commerce is booming in Europe and surpassed the €621BN revenue mark in 2019. Today in Britain 24% of shoppers change how they shop, mostly by going online instead of offline. France and Spain also show considerable increase in online retail sales.

    During a single week (from 2nd to the 8th of March), Nielsen observed that France had sales of €164 million in the grocery sector, the highest ever recorded.**

    Whenever you have a peak period coming up, expected or unexpected, there is a lot of work to do. Where do you start and what do you need to think about to make the most of the opportunity whilst not overloading your organisation?

    Our expert, Marion Freijsen, Adobe Strategic Business Advisor, Commerce Strategy - will share best customer practices on how to set priorities, shorten Time To Market and achieve greater results.
  • Trends with the greatest impact Recorded: Aug 11 2020 43 mins
    Axel Heyenga
    A decade on from our first Digital Trends report, we explore how leading businesses are taking advantage of digital transformation to set them apart from the mainstream. We reached out to leaders in marketing, advertising, ecommerce, creative and IT roles for their insights.

    We’ve surfaced the most significant retail insights and will be navigating through the emerging challenges and opportunities that everyone is talking about. We will be highlighting topics such as digital inequality, personalised experiences to cultural transformation, data consent and AI across several industry specific webinars.

    Join us as we explore the findings from the 2020 Digital Trends report.
Magento
Magento Commerce is the worlds #1 commerce platform. Magento is the leading platform for open commerce innovation. Every year, Magento handles over $100 billion in gross merchandise volume and helps B2B, B2C and hybrid companies create engaging, shoppable experiences.

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