How to Cash in With Copy and Turn Casual Visitors into Paying Customers with Joe

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Special Guest: Joel Klettke, Founder of Business Casual Copywriting and Case Study Buddy

About this talk

On this episode of Demand Gen Chat, Emil sat down with Joel Klettke (Founder of Business Casual Copywriting and Case Study Buddy) to learn his copywriting secrets. Joel breaks down the frameworks and processes he’s used to help companies like HubSpot double their conversion rates.

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Chili Piper is on a mission to make meetings and email more automated and collaborative for businesses. Chili Piper focuses on automating the antiquated processes in scheduling and email that cause unnecessary friction and drop-off in the sales process – resulting in increased productivity and conversion rates throughout the funnel. The topics we cover on this channel will stem from those same concepts: speed to lead, inbound lead conversion, conversion rate optimization, etc. We'll bring in marketers and/or sales leaders from the field as well to share their stories. This channel is intended for marketers, revenue operations, and sales leaders to learn tactical efficiencies that improve their processes. Happy to have you join us!