How Trifecta built a 9-figure brand with influencer marketing
Katya Allison | Greg Connolly
About this talk
Trifecta, a science-backed meal delivery system designed to help you lose weight, add muscle, and feel incredible in your own skin, implemented influencer marketing to grow and build a 9-figure brand. With the core belief that there are three fundamental areas of health—mind, body, and social, they have leveraged influencers to share their brand story and increase their ROI across all marketing channels.
In our live conversation we aim to explore:
>> How to directly track ROI of your influencer program through attribution software.
>> The importance of building brand equity to get ROI.
>> How influencer marketing affects your entire marketing strategy.