Influencer marketing allowed Every Man Jack to shift from retail to eCommerce

Presented by

Katya Allison | Brad Handel

About this talk

Every Man Jack makes simple, affordable, high-quality grooming products for guys. A family-owned and operated consumer products business with over 80 products across all grooming categories, they have invested in a brand ambassador program to share their brand story. Using the authentic content generated by their 300+ ambassadors, they have expanded from retail to eCommerce and continue to increase ROI of that content with every campaign. In our live conversation we aim to explore: How they transitioned from retail to e-tail. The impact influencer marketing has had on their business. Why influencer content plays a vital role in their marketing strategy.

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Influencer marketing strategies, tips & tricks, and best practices that convert and drive sales