Brand loyalty represents a relationship between a client and an organization. This relationship is built on a client’s trust in a brand to be reliable, communicative, and effective. If a business can maintain a brand identity that aligns with a client’s ideals, the relationship is positive and generates revenue. But while many businesses have seen the value in employing a mobile presence, developing a business app is complicated.
As Moxtra’s Head of Strategic Planning, Nikhita Iyar explains, without a set template for a functional mobile app, the process of going mobile is daunting. In this webinar you will learn how to apply the 3 key factors to a successful mobile strategy:
Operating under your organization’s unique brand
Providing a one-stop business destination
Offer on-demand assistance to clients