Drive your business strategy forward with digital consumer intelligence

Presented by

Mercedes Lois Bull, Product Marketer, Brandwatch, Ryan Harrison, Research Manager, NA & LATAM, Brandwatch

About this talk

Breakthroughs in digital technology continue to transform and shape how, why and where consumers make buying decisions. The brands who survive in this hyper-competitive digital landscape will be the ones quick to adapt to consumers’ ever-changing behaviors and needs. As the complexity of the data available expands, digital intelligence will empower you to make effective decisions based on a deep, real-time understanding of your consumers, competitors and industry. Join our upcoming webinar with Ryan Harrison, Research Manager at Brandwatch, as he explains how to combine digital, survey, social and first-party data sources with data science to create consumer-centric strategies and drive better business outcomes. What you will learn in this webinar: Innovative ways you can use digital intelligence to answer critical business questions Practical tips to evangelize consumer-centricity in your organization How the world’s most data-driven companies are innovating with digital consumer intelligence
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Brandwatch is the world’s pioneering digital consumer intelligence suite, helping over 2,000 of the world’s most admired brands and agencies including Unilever, Walmart and Dell to make insightful, data-driven business decisions. The company has made two acquisitions to date: PeerIndex (2013) and BuzzSumo (2017) as a standalone content marketing platform. Additionally, the company was bolstered by its merger with Crimson Hexagon (2018) to create the most comprehensive AI-powered social intelligence solution. Brandwatch has offices around the globe including Brighton, Boston, New York, London, Berlin, Stuttgart, Paris, Madrid, Sydney and Singapore. | @Brandwatch