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Pricing to Win with Monte Carlo Simulation

Presented by

Adam P. Cherrill, CMC, PfMP - President, Cherrill Consulting Group

About this talk

Voodoo. Smoke and Mirrors. Witchcraft. Not exactly. Pricing to Win is a complex discipline of cost and price estimating under parametric uncertainty subject to observable constraints. Cherrill Consulting Group (CCG) uses @RISK to provide critical pricing advisory to our aerospace and defense clients facing winner-take-all bidding decisions. LEARNING OBJECTIVES In this webinar Adam demonstrates the following capabilities: • How to construct a representative fixed-price model based on direct costs, indirect costs (I.e. overhead), and fee rate • How to choose the appropriate input distributions based on representative parameters • How to interpret the simulation output and visualize sources of variance • How to derive pricing recommendations based on the output distributions
Palisade

Palisade

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Palisade Company is the world’s leading provider of risk and decision analysis software solutions for science and industry. Our array of software products and custom services enhance the management experience by combining the latest in cutting-edge technology with over 35 years of analytics experience. Palisade’s unified software platform helps clients increase margins, improve performance, expand market share, and maximize operational efficiencies. We have a very simple mission: to minimize risk while maximizing potential.
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