Changing Lanes: Monetizing on the Future of the Software Defined Vehicle
· How will the rapid addition of millions more vehicle SLOCs correlate to reduced costs and indirect and direct monetization?
· How will efforts to reduce costs up front, such as using hardware/systems on chip, limit automakers’ ability to keep pace during a steady and uncertain evolution?
· How can the industry measure the ROI of introducing software at all levels of a vehicle to meet the needs of today, with the cost of being well-positioned to meet the unknown demands for fully-autonomous functions, transportation-as-a-service, rapid growth of AI, and more?