Presented by
Lucy Heavens, Advisory Board Member at FinTech B2B Marketing
The importance of an inclusive culture- how can it impact your company's brand?
About this talk
Inclusion and diversity in marketing won’t just happen— it takes deliberate steps from marketers to amplify underserved voices and represent diverse audiences. In this webinar we will discuss:
• What does an ‘inclusive culture’ look like?
• Inclusive brand marketing: is it high enough on the agenda at your organisation?
• How can marketing professionals cultivate diversity and inclusivity in the creative work they do? Why is this important?
• How has the pandemic and remote working impacted diversity and inclusion?
• What can I do as an individual to drive inclusion at my organisation?
Panel moderator
Lucy Heavens, Advisory Board Member at FinTech B2B Marketing
Panel members:
Clare Black, Director of Corporate Affairs and Communications at Innovate Finance
Darren Franks, CEO & Founder at TalentintheCloud
Marta Izquierdo, Head of Marketing EMEA at IG
FinTech Marketing Community
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We arm marketers from financial & tech sector with latest insights
The FinTech Marketing Community is an award-winning, global, peer-powered network that unites business and marketing leaders across B2B and B2C in financial services and technology. Our all-in-one comprehensive platform empowers members to expand their professional networks, share insights and best practices, access top-tier training and coaching, and accelerate career growth through a dynamic mentoring program.
The FinTech Marketing Community is an award-winning, global, peer-powered network connecting business and marketing leaders across both B2B and B2C financial services and technology. Our dynamic platform offers members a one-stop destination to expand their professional networks, exchange insights and best practices, and stay ahead of industry trends.
Through exclusive events, expert-led training, and hands-on coaching, we help marketers sharpen their skills and elevate their impact. Our community also features a robust mentoring program designed to support career advancement at every stage.
Whether you’re looking to build lasting connections, explore new ideas, or grow professionally, the FinTech Marketing Community provides the resources and support to help you thrive in an ever-evolving industry.