Why data matters? Measuring success and the role of benchmarking

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Presented by

Virginie O'Shea - Advisory Board Member at FinTech B2B Marketing

About this talk

Join us for episode 4 in our ESG webinar series: The Role of Data and Why it Matters? A Focus on the 'S' in ESG - What's your next step? How do you measure success in your ESG marketing strategy - How is ESG embedded in your marketing culture and your long-term strategy? - Who are the game changers? What do the ESG ratings agencies think? - How can ESG progress & performance be measured and what data is currently available? Virginie O'Shea - Advisory Board Member at FinTech B2B Marketing Janet Du Chenne - Editorial Director, Marketing at Deutsche Bank Corporate Bank Mark Davies, Partner, Element22 Edward Soffer, ESG Manager, Interactive Brokers Chris Johnson, Senior Product Manager, Markets & Securities Services, HSBC
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FinTech Marketing brings together a community of specialist marketers from the financial services and technology industry. It provides its members with a unique platform to build and grow a network of marketing professionals, share insights and best practices, to train and learn and develop marketing careers through the mentoring programme in the niche sector that is FinTech. Visit us at www.fintechb2bmarketing.com to join as a FREE member.