High Impact B2B Marketing Strategies for Financial Markets and Fintech Firms

Presented by

Colin Slight

About this talk

An Account Based Marketing (ABM) strategy is typically the optimum approach for vendors in the Fintech/Financial Markets sector, particularly for those that sell complex, high-value products or services. Colin will demonstrate Financial Markets Insights, the unique multi-participant, multi- channel ABM methodology developed by The Realization Group for getting clients in front of their target audience and driving qualified lead generation.

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FinTech Marketing brings together a community of specialist marketers from the financial services and technology industry. It provides its members with a unique platform to build and grow a network of marketing professionals, share insights and best practices, to train and learn and develop marketing careers through the mentoring programme in the niche sector that is FinTech. Visit us at www.fintechb2bmarketing.com to join as a FREE member.