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The impact and opportunities of AI in marketing – Silver Agency

Presented by

Jonny Cartwright - Director of Strategy - Silver Agency

About this talk

The technology age has reshaped marketing. AI-powered strategies have unlocked opportunities for businesses to reach and engage audiences more effectively than ever before. Technology is transforming how brands connect with their customers and how we as marketeers to thrive. We are embracing this change. CylvyTM, our AI solution and consulting offering, embeds intelligence throughout your marketing workflow—driving insight, creativity, and automation to deliver sharper strategy and stronger results. The technology age has reshaped marketing. AI-powered strategies have unlocked opportunities for businesses to reach and engage audiences more effectively than ever before. Technology is transforming how brands connect with their customers and how we as marketeers to thrive. We are embracing this change. CylvyTM, our AI solution and consulting offering, embeds intelligence throughout your marketing workflow—driving insight, creativity, and automation to deliver sharper strategy and stronger results. This session will discuss applications from within out AI solutions suite – and how both the Silver team and our clients, are using them to harness the full potential of AI in marketing.
FinTech Marketing Community

FinTech Marketing Community

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We arm marketers from financial & tech sector with latest insights
The FinTech Marketing Community is an award-winning, global, peer-powered network that unites business and marketing leaders across B2B and B2C in financial services and technology. Our all-in-one comprehensive platform empowers members to expand their professional networks, share insights and best practices, access top-tier training and coaching, and accelerate career growth through a dynamic mentoring program. The FinTech Marketing Community is an award-winning, global, peer-powered network connecting business and marketing leaders across both B2B and B2C financial services and technology. Our dynamic platform offers members a one-stop destination to expand their professional networks, exchange insights and best practices, and stay ahead of industry trends. Through exclusive events, expert-led training, and hands-on coaching, we help marketers sharpen their skills and elevate their impact. Our community also features a robust mentoring program designed to support career advancement at every stage. Whether you’re looking to build lasting connections, explore new ideas, or grow professionally, the FinTech Marketing Community provides the resources and support to help you thrive in an ever-evolving industry.
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