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How can Organizations Overcome Content Management Challenges at Scale?

Every organization runs into content management challenges when they reach a certain size.
And keeping up with maintenance, updates, and personalization for specific audiences can be too much without the right strategy and structure.
Recorded Jun 15 2021 16 mins
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Xyleme Team
Presentation preview: How can Organizations Overcome Content Management Challenges at Scale?

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  • Optimizing Content Operations: Reimagining Your Learning Content Lifecycle Aug 24 2021 5:00 pm UTC 48 mins
    Leslie Farinella, Xyleme COO & John Ragsdale, TSIA Distinguished VP of Technology Ecosystems
    Content is a vital competitive advantage, but it’s rarely treated as such. For customer learning content, the push toward a 100% digital experience is creating challenges—and opportunities—for your education services team.

    In this webinar, we’ll explore how optimizing the content lifecycle—from content creation, maintenance, and multi-channel publishing, to reuse, personalization, and delivery—can empower your learning organization to scale your content for sustainable growth and personalize content for diverse audiences without creating a maintenance burden for your content teams. This is especially critical as customer success organizations partner with education services to deliver customized learning paths for customer onboarding.

    Listen in as John Ragsdale, TSIA Distinguished VP of Technology Ecosystems, and Xyleme COO, Leslie Farinella, discuss how optimizing content operations is vital as organizations seek to expand to new markets and serve diverse audiences at scale.
  • WYSIWYG Authoring: There's a Better Way Aug 10 2021 5:00 pm UTC 5 mins
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    Lots of organizations look for a WYSIWYG platform or a WYSIWYG authoring tool to solve content challenges, but those can only take you so far. As employees and customers expect content to be personalized, it becomes essential that organizations have the ability to seamlessly deliver a variety of user experiences to keep up with those demands.

    This is a key area where WYSIWYG falls short.
  • 3 Ways Your Content is Holding You Back Recorded: Jul 29 2021 45 mins
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    Content is a vital competitive advantage, but it’s rarely treated as such. In this session, we’ll explore how optimizing content creation and delivery processes can empower your organization and enable you to scale your content for growth without creating a maintenance burden for your content teams.
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    Learning content doesn’t just live in an instructor-led training (ILT), virtual instructor-led training (vILT), or eLearning bubble anymore. If you’re developing content, you have to deliver lots of different experiences to different audiences.
    And that’s only possible at scale if you embrace omni-channel publishing.
  • 3 Ways Your Content is Holding You Back Recorded: Jul 14 2021 45 mins
    Leslie Farinella, COO
    Content is a vital competitive advantage, but it’s rarely treated as such. In this session, we’ll explore how optimizing content creation and delivery processes can empower your organization and enable you to scale your content for growth without creating a maintenance burden for your content teams. Originally recorded at LTDX 2021.
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    Most organizations don’t have a problem with content personalization on a small scale. When you try to scale it up, however, the maintenance becomes harder and harder to keep up with. Tailoring one piece of content to multiple audiences, roles, products, and experiences leaves you with multiple versions and outputs, all of which need active maintenance. In addition, each of these assets is handcrafted to fit each of those experiences.
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  • How can Organizations Overcome Content Management Challenges at Scale? Recorded: Jun 15 2021 16 mins
    Xyleme Team
    Every organization runs into content management challenges when they reach a certain size.
    And keeping up with maintenance, updates, and personalization for specific audiences can be too much without the right strategy and structure.
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    As your scope increases to address new audiences, constantly-evolving business priorities, and learners’ continued demands for better experiences, you must rethink and extend your learning ecosystems.

    In this webinar, Xyleme COO Leslie Farinella will explore how a more adaptable learning ecosystem can help you meet and overcome these challenges.
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    Managing content at the component level (as opposed to the document level) makes content smarter and more powerful by reducing time to market, supporting collaboration across the extended enterprise, and ultimately improving the customer experience.

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    Join to learn:
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  • Personalization at Scale: Why Content Strategy & Technology are Critical Recorded: Jan 13 2021 46 mins
    Leslie Farinella, COO
    Content personalization is no longer an option—it’s an expectation.

    But when serving large volumes of content to diverse audiences, effective personalization is almost impossible (let alone sustainable) without the right strategy and tools in place.

    What if it was streamlined and simplified?

    In this webcast with the Association for Talent Development, Xyleme COO Leslie Farinella explores why content is the key to any personalization strategy and how taking a component-centric building block approach and implementing the right technology tools allow organizations to effectively personalize content, even on a global scale.

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  • Meet Xyleme – Content Management Solution Recorded: Nov 4 2020 2 mins
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    Xyleme's award-winning content management platform provides a single source of truth, centralizing the entire content lifecycle & empowering organizations to create compelling, dynamic, reusable learning content, personalize it scale, maintain it efficiently, deliver it anywhere & measure its impact.
  • Achieving Content Personalization at Scale with Xyleme Recorded: Oct 28 2020 29 mins
    David Dye, Account Executive
    Content personalization is no longer an option—it’s an expectation.

    Whether you’re serving content to internal or external audiences, learners expect content to be personalized to them and their unique needs.

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    Leslie Farinella, COO
    The learning experience has come a long way in providing a relevant, personalized environment for today’s modern learner. However, the majority of the focus has been on the delivery platform and not on the key ingredient — content.

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    In this joint webinar with Brandon Hall Group, hosts David Wentworth, Principal Learning Analyst with BHG and Leslie Farinella, Chief Operating Officer at Xyleme, explore the modern learning experience, the current content landscape, designing for the modern learner, and real-world examples of organizations that are doing it right.
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    In this webinar, Xyleme Sr. Solutions Consultant, Mike Buoy, and Jennifer Rogers, Head of Learning at Anglo American, discussed how learning leaders need to rethink how to create, manage, and deliver content to meet the needs of the modern workforce. Learning organizations must find ways for their content to serve not only in courses, but the entire learning ecosystem.

    Watch now to learn about the key elements of content strategy and the shifts in mindset required to move from a course-driven approach to an object-based approach that enables any type of learning, in any context, on any device.
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    T-Mobile created an effective learning ecosystem consisting of a broad range of content, processes, and technology all used together to drive performance. T-Mobile’s customer care organization trains 20,000 front line reps and leaders over 22 unique lines of business, in addition to training 17 US call centers and service partner call centers across the globe.

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    The American College of Cardiology (ACC) provides its members with the education they need to stay licensed, certified, and at the top of their profession. ACC needs an educational strategy that is user-friendly, dynamic, and innovative, allowing members to easily identify their individual knowledge gaps and find educational offerings to close those gaps.

    In this case-study webinar, ACC shows how they used YourMembership and Xyleme to build a learning ecosystem to solve their challenges and better prepare for future learning needs.
End-to-End Enterprise Content Management Solutions
Our webinars tackle complex content management challenges and break down how our regional, national & global enterprise customers overcome them using both innovative content strategy & the right technology tools.

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