Name: 3 Ways Your Content is Holding You Back
Start: 2021-07-29T17:00:00Z
End: 2021-07-29T17:44:19.000Z
Location: BrightTALK
Rating: 0

Our webinars tackle complex content management challenges and break down how our regional, national & global enterprise customers overcome them using both innovative content strategy & the right technology tools.

Seize Control of Your Content: Discover what top Manufacturers are doing to keep their content secure in a fireside chat with Zack! 

Zack, our expert in Manufacturing Extended Enterprise, has launched a monthly series called 'On the Rocks with Zack', where he will delve into tips & insights that are most relevant to the industry today through a fireside chat with other industry experts. 

Grab a drink and join Zack on March 30th at 4 PM EST for his first episode on how to keep your content in check.

On the Rocks with Zack

Let’s Talk! How are experts, like yourself, managing the creation and distribution of Proprietary Learning Content in the Healthcare space? 

Katie, our expert in Health and Services learning, has launched a monthly series, “Learn, Connect, & Grow in Healthcare Tech” to address common insights and blockers seen across the Healthcare industry. 

When she’s not at work growing Healthcare Learning Ecosystems, she’s relaxing at home growing her plants and garden. We invite YOU to come grow with Katie as she discusses onboarding, cross training, and everything in-between, March 30th at 4pm EST.

Learn, Connect, & Grow in Healthcare Tech

Are you ready to expand your learning reach? All too often we find ourselves developing great content that ends up only being available in maybe one or two systems. The reality is that we can have a much bigger impact on our organizations if we could deliver content to the right people, at the right time, in the right place.

In this video you will see first-hand how Xyleme CCMS empowers content teams to drive efficiencies and increase ROI across the content management lifecycle, all while slashing content development, maintenance and translation costs.

Product Demo: Unshackle your Content and Expand your Learning Reach

The Great Reshuffle resulted in a wakeup call to engage, retain and reskill top talent. According to the LinkedIn Learning 2022 Report, companies that excel at internal mobility can retain employees two times longer than its competitors. Learning and development (L&D) can play a critical role in building employee experiences that drive mobility and engagement. Employee retention depends on fostering the right skills — skills for success on the job and career progression. This modern learning approach will require new ways of thinking and working within L&D.

Emerging Trends in L&D — How Modern Learning Will Disrupt the Status Quo

Content demands will only increase, and creating one-off programs for each and every deliverable and audience across the enterprise won’t be sustainable. Discover the benefits of reassembling content for reuse to truly personalize content, gain efficiency and provide data insights, all while slashing content development and maintenance time. Whether you have a learning management system (LMS), learning experience platform (LXP), rapid authoring tools etc., Xyleme can integrate with your tech stack and maximize the potential of your entire content ecosystem.

In this interactive session, attendees will learn how Xyleme CCMS:

Can empower your organization to drive efficiencies.
Can increase ROI across the content management lifecycle.
Slashes content development time, maintenance and translation costs.

Live Product Demo: Stop Rebuilding and Start Reassembling with Xyleme

Content demands will only increase and creating one-off pieces for each and every deliverable and audience across the enterprise is not sustainable. Xyleme’s top solution architects will demonstrate the benefits of reassembling content for reuse to truly personalize content, gain efficiency and provide data insights, all while slashing content development and maintenance time. Whether you have an LMS, LXP, rapid authoring tools or more, Xyleme can integrate with your tech stack and maximize the potential of your entire learning content ecosystem.

Live Product Tour: Stop Rebuilding and Start Reassembling with Xyleme

With just 36% of U.S. workers actively engaged in the workplace as of the first half of 2022, delivering personalized learning and content experiences at scale is becoming increasingly critical.

The key to using content to drive engagement is making it easy for your employees to access the personalized information, training, reskilling/upskilling content, and on-the-job resources they need at the point of need — that is, providing the content they need, exactly when and where they need it. In other words, providing truly personalized content experiences.

Most organizations, however, are frustrated that their investments in technology (LMS, LXP, DAP) have failed to deliver the user experiences they had hoped for. According to research by Brandon Hall Group, fewer than 10% of companies in Brandon Hall Group's Learning Strategy Survey state that their learning environment "takes advantage of multiple technologies to create engaging, personalized learning experiences."

Organizations that are able to unlock the secret to personalization at scale will have a distinct competitive advantage in the marketplace.

Learning Objectives:
-Why You need to move from Omnichannel to multi-experience content
-How Standardization is critical to effective personalization at scale
-Real-World Strategies for Success and why Content Matters

The Secret to Driving Engagement with Personalized Content

The demand for personalized content in web and video continues to increase, which means that production needs to change, too. Content is undergoing a transformation from static to dynamic. Businesses need to create content that's easily updatable and designed for individual audiences.

Join Leslie Farinella, Chief Strategy Officer at Xyleme, for a discussion about the future of content and how to prepare for personalization in a multiexperience world. 

You will learn:
1) What’s driving the content transformation? What’s the future of content?
2) What building content for a personalized / multiexperience world looks like
3) What’s the next step? What can you do today to prepare?

The webinar is brought to you by The Content Wrangler and sponsored by Videate, software that automates the production of software documentation videos making it fast and cost-effective, even if you release new software every day.

Preparing Personalized Video In A Multiexperience World

Content design strategies have continued to evolve over the past decade — now it’s time to truly revolutionize how we think about content design.
    
The future of content design hinges on making content more fluid and adaptable, so it can be reused efficiently in multiple experiences, across multiple audiences, and delivered in multiple formats, to meet the needs of a wide range of job roles, experience levels and business use cases.   

In this webinar, Xyleme Chief Strategy Officer Leslie Farinella will explore: 
-Why organizations struggle to build, deliver, and maintain the experiences users want 
-What the next generation of content design looks like (what do we need to keep, add, and ultimately let go of to make the transition) 
-How revolutionizing content design can provide a significant competitive advantage in the marketplace

Why It's Time for a Content Revolution

Technology platforms are evolving faster than ever and the range of audiences that we need to support and onboard continues to expand—from sales and customer success, to end users, to channel partners, and more. It is becoming increasingly difficult to ensure everyone can find the answers they need, and nothing stops expansion faster than lack of information, or even worse, outdated or inconsistent information.

It is time for an omnichannel strategy for your learning content. Learning content touches every step of the customer journey, and quick access to product and support information is expected. If you want to scale, you need to make content easily accessible to all your stakeholders, both internal and external, when and where they need it. An omnichannel content strategy will improve your customer experience, increase time to market, and allow you to out-pace your competition.

Driving Consistent Customer Experiences in an Omnichannel World

Content design strategies have continued to slowly evolve over the past decade. But slow and steady evolution will only take us so far — it’s time to take the next step and truly revolutionize how we think about content design.   

If we want to seamlessly deliver dynamic content experiences that engage learners, drive continuous learning, support career pathways, and ultimately help meet our organizational goals — and to do so in a way that can expand with technology to meet new business needs and feed to new delivery channels as they emerge — then we need to fundamentally rethink content design.

In this joint webinar with The Learning Guild, Xyleme Chief Strategy Officer Leslie Farinella breaks down how the future of content design hinges on making content more fluid and adaptable, so it can be used and reused efficiently in multiple experiences, across multiple audiences, and delivered in multiple formats, to meet the needs of a wide range of job roles, experience levels, geographies, and business use cases.

Why It's Time for a Content Design Revolution

Content is a competitive advantage when managed and leveraged effectively – but that’s not an easy thing to do.  

Modern organizations invest tremendous resources into crafting core messaging, from customer training resources to product information to your unique vision and values. But too often, that content isn’t leveraged to its fullest potential.  

In this webinar, Xyleme Chief Strategy Officer Leslie Farinella will break down how reevaluating your content strategy and investing in the right technology can help organizations turn learning content into a competitive advantage to drive content management ROI.   

Learning Objectives: 
-Learn how your content can drive a competitive advantage.
-Discover why you need to rethink your content strategy (or create one).
-Learn how to get more out of your content, drive personalization, and put content in the flow of work.

Turn Your Learning Content Into a Competitive Advantage

Content is a vital competitive advantage, but it’s rarely treated as such. For customer learning content, the push toward a 100% digital experience is creating challenges—and opportunities—for your education services team.

In this webinar, we’ll explore how optimizing the content lifecycle—from content creation, maintenance, and multi-channel publishing, to reuse, personalization, and delivery—can empower your learning organization to scale your content for sustainable growth and personalize content for diverse audiences without creating a maintenance burden for your content teams. This is especially critical as customer success organizations partner with education services to deliver customized learning paths for customer onboarding.

Listen in as John Ragsdale, TSIA Distinguished VP of Technology Ecosystems, and Xyleme COO, Leslie Farinella, discuss how optimizing content operations is vital as organizations seek to expand to new markets and serve diverse audiences at scale.

Optimizing Content Operations: Reimagining Your Learning Content Lifecycle

Lots of organizations look for a WYSIWYG platform or a WYSIWYG authoring tool to solve content challenges, but those can only take you so far. As employees and customers expect content to be personalized, it becomes essential that organizations have the ability to seamlessly deliver a variety of user experiences to keep up with those demands.

This is a key area where WYSIWYG falls short.

WYSIWYG Authoring: There's a Better Way

Learning content doesn’t just live in an instructor-led training (ILT), virtual instructor-led training (vILT), or eLearning bubble anymore. If you’re developing content, you have to deliver lots of different experiences to different audiences. 
And that’s only possible at scale if you embrace omni-channel publishing.

How Does Omni-Channel Publishing Make Your Job Easier?

Content is a vital competitive advantage, but it’s rarely treated as such. In this session, we’ll explore how optimizing content creation and delivery processes can empower your organization and enable you to scale your content for growth without creating a maintenance burden for your content teams. Originally recorded at LTDX 2021.

3 Ways Your Content is Holding You Back

Content is a vital competitive advantage, but it’s rarely treated as such. In this session, we’ll explore how optimizing content creation and delivery processes can empower your organization and enable you to scale your content for growth without creating a maintenance burden for your content teams.

Content Creation

Content Analytics

Content Delivery

CCMS

LCMS

Learning Management

Training ROI

Content Management

Content Strategy

Enterprise Content

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3 Ways Your Content is Holding You Back

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