Preparing Personalized Video In A Multiexperience World

Presented by

Leslie Farinella > Host: Scott Abel

About this talk

The demand for personalized content in web and video continues to increase, which means that production needs to change, too. Content is undergoing a transformation from static to dynamic. Businesses need to create content that's easily updatable and designed for individual audiences. Join Leslie Farinella, Chief Strategy Officer at Xyleme, for a discussion about the future of content and how to prepare for personalization in a multiexperience world. You will learn: 1) What’s driving the content transformation? What’s the future of content? 2) What building content for a personalized / multiexperience world looks like 3) What’s the next step? What can you do today to prepare? The webinar is brought to you by The Content Wrangler and sponsored by Videate, software that automates the production of software documentation videos making it fast and cost-effective, even if you release new software every day.

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