CPaaS: Where We Are Today

Presented by

Beth Schultz, Vice President of Research and Principal Analyst, Metrigy

About this talk

Communications platform as a service (CPaaS) has long been touted for its ability to enhance employee and customer communications and engagement via API-delivered capabilities. But beyond adding support for SMS or click-to-call, how are enterprise organizations using CPaaS today to augment or build applications and workflows? In this webinar, Metrigy will share findings from its new Advanced CPaaS Development research study. Attend this webinar to: - Get a look at the current state of adoption for CPaaS, and see which platforms are most in use - Learn what’s driving use of and growth in CPaaS - Understand how the most successful companies are using CPaaS - Discover how enterprises are addressing management, security, and other challenges

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Metrigy is an innovative research and strategic advisory firm that analyzes enterprise success metrics to advise companies on their technology transformation strategies. Founded by Robin Gareiss and Irwin Lazar, both renowned technology analysts and content developers, Metrigy focuses on some of the coolest and most interesting technologies: Digital transformation and digital workplace, Unified Communications & Collaboration (UCC), Customer Experience (CX) and contact center, Artificial intelligence and analytics.