It’s no secret that software developers and hardware companies are moving toward subscription billing models, in order to keep up with market demand, increase recurring revenue, and improve customer experience. What seems simple in practice can be very complicated in reality: How do you maximize acquisition, monetization, and retention all at the same time?
To answer that question—and many others—Thales has joined forces with Simon Kucher & Partners to deliver you an engaging and informative webinar on “Mastering the Challenge of Recurring Revenue”.
Whether you’ve been offering subscription business models for years, or are just beginning to consider transitioning to a new model, learn tips to succeed and the pitfalls to avoid, straight from the leaders in this field.
Learn from Mark Billige, Managing Partner, Simon Kucher & Partners, on how to master the recurring revenue challenge and hear from Stephan Liozu, a world-renowned pricing expert and Thales Chief Value Officer, on the 8 main challenges companies face when transitioning to a subscription model within industry.