Digitalizing Your Customer Relationship With A2P and Cloud SMS

Presented by

Jessica Leung (Solution Manager, China Mobile International)

About this talk

Do the customers want to spend valuable time on the phone to follow up on a query or dig down through an email trail? The answer is NO. They want to be kept up-to-date direct to their pockets via their smartphones wherever they are. The simple and most un-intrusive answer is integrating tried and tested SMS (short messaging service) into a Customer Relationship Management (CRM) strategy to manage interactions with current and future customers. Join our free webinar to learn more about how the CMI A2P and Cloud SMS enables your business to reach out to large targeted audiences in different scenarios. The Agenda includes: •Which is suitable for your business app? SMPP API or Web API? •How is Cloud SMS delivered from the integrated enterprise IT backend system? •Scenarios& case study sharing and Cloud SMS portal demo

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China Mobile International Limited (CMI) is a wholly-owned subsidiary of China Mobile, mainly responsible for the operation of China Mobile's international business. In order to provide better services to meet the growing demand in the international telecommunications market, China Mobile established a subsidiary, CMI, in December 2010. CMI currently has 70 terrestrial and submarine cable resources worldwide, with a total international transmission bandwidth of over 90T, and a total of 180 PoPs. With Hong Kong, China as its launchpad, CMI has significantly accelerated global IDC development, creating a strong network for data centre cloudification. Leveraging the strong support by China Mobile, CMI is a trusted partner that provides comprehensive international telecom services and solutions to international enterprisers, carriers and mobile users. Headquartered in Hong Kong, China, CMI has expanded its footprint in 37 countries and regions.