Name: Unlocking the Next Stage of ITSM Transformation: AI and Industry Innovation
Start: 2025-06-11T15:00:00Z
End: 2025-06-11T15:00:40.000Z
Location: BrightTALK

NewRocket helps organizations make more confident and effective business decisions.  We plan, deploy, and manage successful programs for Integrated Risk Management (IRM), providing organizations the framework to achieve trusted, aggregated and transparent risk & security intelligence.

If your organization is considering ServiceNow and is looking to replace a legacy ITSM solution, this webinar is for you.

Join NewRocket and ServiceNow for a practical demo-driven session designed to show what’s possible with modern ITSM — powered by AI and automation. We’ll cover key benefits, real-world examples, and tips for gaining leadership buy-in.

See how ITSM Now Assist, ServiceNow’s generative AI and machine learning capabilities, enhances productivity, speeds up resolution times, and delivers a more intuitive service experience. We’ll also break down how to articulate the value of ServiceNow ITSM in terms that resonate with your leadership—focusing on efficiency gains, service quality improvements, and business alignment.

Whether you're trying to replace legacy systems, improve service delivery, or demonstrate ROI to your leadership team, this session will give you the tools and language to make a strong case.

What you’ll learn:
· What a modern, AI-powered ITSM experience looks like through a live demo
· How to position ServiceNow ITSM and Now Assist to your leadership
· How to align ITSM to business outcomes with FlightPath

Turn interest into action. Take the next step toward transforming your IT operations today.

Modernizing ITSM with AI: How to Create a Compelling Business Case for Leadership

Regulations effecting Anti-Money Laundering and Quality Assurance continue to push financial institutions to meet rigorous compliance standards. Employees are balancing tight schedules with limited resources while managing an evolving risk landscape. 

Join us for an engaging discussion where experts from ServiceNow and NewRocket will explore how financial institutions can overcome resource constraints and proactively tackle compliance challenges with innovative tools like ServiceNow’s Financial Services Operations (FSO) and Integrated Risk Management (IRM). 

You will find this webinar of interest if you want to: 
1. Learn practical steps to streamline AML and QA processes through automation and digitization. 
2. Stay proactive in your risk management and avoid compliance surprises. 
3. Explore actionable solutions to reduce human error and drive immediate improvements in your compliance program. 

This session is designed for security leaders, compliance professionals, and business executives in financial services who want to ensure their organization stays out of the headlines.

From Compliance to Confidence: Proactive AML and QA Strategies for Financial Institutions

In today’s technology-driven world, disruptions are inevitable, but your response doesn’t have to be reactive. Join us for a comprehensive webinar on Digital Resilience, where we’ll explain how businesses can explore how to build a solid foundation to withstand and recover from disruptions—whether they are technical failures, cyber-attacks, or unexpected outages.

In this webinar, you’ll discover:
• The importance of digital resilience in your enterprise resilience strategy,
• The foundation and pillars to digital resilience,
• How to think about business continuity, and 
• The importance of continuity paths in a digital outage. 

This session is designed for IT leaders, cybersecurity professionals, and business executives who want to ensure their business remains resilient in a rapidly evolving digital landscape.

Digital Resilience Essentials: Strategies for Navigating Disruptions

Organizations have an ethical responsibility and contractual obligation to protect the sensitive payment card information of their customers. Join this informative webinar to learn how Tier 1 merchants can ease their burden to comply with PCI DSS. Join industry experts, Dawn Gustafson and Kirk Hogan, as they cover:
• Critical updates from PCI DSS versions 3.2.1 to 4.0. 
• Drawbacks of traditional compliance tools like Excel and a comparison to an integrated solution approach. 
• Identify the advantages of an integrated solution approach. 
• Opportunities to unlock the future of your PCI program.

Go Beyond Excel, The Path to Efficient PCI Compliance for Tier 1 Merchants

IT asset management is at the center every organization and the heart to many business issues. Join NewRocket’s Mukul Sharma, James Osborne, Kirk Hogan and Chris Grassi for the first episode of the series to discuss:

• What exactly is IT asset management and why you need to get a handle on it right now.
• How getting visibility of your assets can alleviate extraordinary risk from your business.
• Ways IT asset management can get out of control that you may not have thought of.
• The path to better IT asset management.

Join us as we map out a comprehensive path to refined IT asset management. This webinar will help you recalibrate your approach and chart a course toward a safer, more resilient organization.

Speakers:
Chris Grassi, VP and MD EMEA, NewRocket 
Mukul Sharma, Chief Growth Officer, NewRocket 
Kirk Hogan, VP of Technology, Platform and Integrations Strategy, NewRocket 
James Osborne, Security, Risk & Resilience Specialist, NewRocket

Are You Controlling Your IT Assets Or Are They Controlling You?

If you are a platform owner or a business leader demanding more from your technology landscape, join Kirk Hogan, VP Technology, Platform and Integrations Strategy, NewRocket, to discuss how to unblock your enterprise technology transformation by reducing your technical debt. You will be interested in this webinar if your organization is looking to:  

- Make the ServiceNow platform the most strategic operational engine in your business. 
- Drive exceptional user experiences. 
- Take back control of your tech stack and get the most out of your investments.  
- Support business goals through a well-governed IT landscape. 
- Attract new business stakeholders and build new internal champions.  

Experience improved transformation stability at all levels of the organization. You will come away from this webinar with actionable guidance to determine where you are in your transformation journey and strategies to move forward.

First Unblock, Then Unlock Your Transformation Journey

It’s impossible to have full resilience without visibility and trust. In order to be prepared for the unexpected, your entire organization needs to work together to provide complete transparency around every process and data point. Don’t worry — this is easier to do than you might think.

This webinar will look at three approaches to developing a connected organizational relationship between resilience, visibility, and trust through technology. We’ll explore how to:

    - Identify what actually matters and why
    - Assemble the building blocks of a robust resilience program
    - Establish criteria for trustworthy data

Maximizing Enterprise Resilience With Visibility & Trust

For most organizations, silo culture is treated as an unavoidable fact of life. However, the hard truth is that you can’t be fully resilient in a siloed organization. To achieve optimal resilience, you need to get all your teams unified around aligned objectives — and thankfully, there are practical ways to do that.

Join our webinar to learn three ways to break down silos and unify your leaders and teams. We’ll share approaches that will help you:

    - Galvanize your organization to meet the same common goal
    - Create synergy between your teams to break down silos
    - Use data relationships and interconnectivity to bring teams together

How to Demolish Silos & Grow Resilience

Organizations can no longer rely on isolated, one-dimensional departments to build resilience. Instead, resilience needs to be woven into the highest level of strategy, which requires starting at the bottom and working your way up, empowering every person in your company to actively work toward resilience.

In this webinar, we’ll explain how you can develop a truly resilient organization by getting all of your people to look through a lens of resilience. You’ll learn how to:

    - Lay the foundation of cultural change necessary for a resilient enterprise
    - Create enthusiastic resilience champions across your organization
    - Leverage momentum to drive your resilience journey and keep adapting to a 
      changing world

Creating a Human-centric Approach to Enterprise Resilience

Transform your portal into a unified digital workplace experience so your employees can stay connected, easily find help, and get the resources they need to get the job done from anywhere using ServiceNow's Employee Center.

Walk away with best practices on how to:
● Adopt a content first strategy
● Streamline content creation around topic pages
● Create a unified multi-department experience
● Serve up personalized content to employees
● Develop a phased roll out

Roll out a "One Start Shop" Portal with Employee Center

Remote work, paperless communications, and online banking are all here to stay. But this poses a challenge for many financial services businesses — how exactly do you transition out of legacy systems and approaches that weren’t designed for a digital age?

In this webinar, we’ll discuss how Financial Services companies can modernize their processes without skipping a beat by using a unified digital platform. Our panelists will discuss actionable strategies for:

● Taking a slow and steady approach to transitioning
● Updating your workflows (and saying goodbye to the dreaded email inbox forever!)
● Using technology to optimize financial service operations

How to Bring Your Financial Services Business Into the 21st Century

Security can often feel like a long uphill battle that never seems to end. Often, this is caused by security myths disguised as facts. By recognizing and counteracting these myths, you can fully optimize your security program and actually gain momentum.

In this webinar, you’ll discover how to debunk four common security myths and make progress with ServiceNow. You’ll learn strategies for:

● Overcoming the “every blade of grass” problem that plagues security pros
● Prioritizing your crown jewels so you can take action
● Identifying your biggest wins to generate massive momentum
● Forming actionable strategies around your objectives


Presenters:
Chris Murphey, VP NewRocket Advisory Services, and your host!
Melissa Cohoe, Practice Strategist, NewRocket Security, Risk & Resilience
Deepak Kolingivadi, Head of Products, Security BU, ServiceNow
Edward Contreras, EVP/CISO, Frost Bank

The 4 Security Myths Holding You Back

3 ways to generate new revenue streams and improve customer service with ServiceNow®. 

Changing customer expectations have disrupted customer service, and many companies struggle to adapt to the new demands. It only takes one painful customer experience, and they are looking to take their business elsewhere. The pressure is high.

Yet, simultaneously, these high expectations present new revenue stream opportunities for companies that can focus on customers changing needs. Success will see them gain an edge in the market — but only if they are ready with the right systems and processes.   
 
In this webinar, our team of experts will uncover three ways ServiceNow can help your business generate new revenue streams, transform the customer experience, and retain customers for the long haul.

Speakers: 
Chris Murphy, Host
Kirsten Brandenburg, Practice Strategist and Capability Leader, CSM & FSM, NewRocket
Mohamed Alsinnawi, Senior VP Strategic Initiatives and ePMO, Consilio 
ServiceNow, Jack Caragol

The 3 Ways to Generate Revenue and Improve Customer Service with ServiceNow

IT leaders face constant issues and noise and often struggle to support their businesses with effective IT operations. It’s hard to free their teams from the painful challenges of manual processes, such as slow response times, unpredictable availability, and increased costs. 

As an IT leader, this doesn’t have to be your reality. 

A healthy CMDB with effective event management, service discovery, and service mapping can help your organization to boost savings and multiply value. Having a coordinated strategy with key roles is critical.  

In this webinar, our team of experts will show how you can launch into next-level savings and maximize value with ITOM.   

Presenters:
Moderator/Host: Chris Murphey, VP, Advisory Services, NewRocket
Kirk Hogan, VP, Technology, Platform and Integrations Strategy, NewRocket
Brian Emerson, VP & GM, ITOM, ServiceNow

4 ways IT departments save millions & maximize value with ITOM

From cyberattacks and breaches to pandemics and wars, there’s a lot to keep you up at night. How do you make sure that your company stays alert in an increasingly dangerous world? You need an effective enterprise risk program that can help you identify and plan for high-probability threats.

In this free webinar, our team of expert panelists will discuss three key actions every Enterprise Risk Manager should take to relieve the pressure of unseen threats:

● Unite your risk, technology, and business teams around one platform for an accurate picture of risk
● Build consistent methods to successfully assess your risk, including suppliers and vendors
● Rely on the right data to build trust in your organization’s resilience

Presenters:
Chris Murphey, VP NewRocket Advisory Services, and your host!
Melissa Cohoe, Practice Strategist, NewRocket Risk & Resilience
Alan Paris, ServiceNow Financial Services-Risk & Compliance Architecture
Jeremy King, Director of Global Operational Risk, ICE – and a customer of ServiceNow & NewRocket.

3 Actions Enterprise Risk Managers Need to Protect Companies from Unseen Threats

For financial services providers, ensuring middle office is running effectively can be difficult and requires ongoing effort. Without process governance you open the door for security and compliance issues which are expensive and limit your company’s ability to grow. How are you utilizing ServiceNow’s world-class platform for your business? Let’s explore different factors to consider in implementation, as well as best practices for optimizing your workflows, ensuring peace of mind and an operating model that makes your employees and clients happy.

Join us for a very special discussion with ServiceNow and NewRocket experts where you will learn how to protect and enhance the important functions in your middle office. The middle is where you find the good stuff, and in the middle of this event, you might just get the chance to attend an expert mixology class and have delicious cocktails shipped right to your door!

Using Workflow Automation to Drive Best Practices in the Middle Office

As ServiceNow usage expands across the enterprise, employees will expect the portal to bring the experience together. Unfortunately, the portal in many organizations fractures under the complexity of supporting multiple departments. In this webinar, we will explain the benefits of adopting a consolidated portal strategy as well as guide your implementation efforts to achieve extraordinary results. Specifically, we will cover:
- Content taxonomy considerations
- User experience best practices
- Ways ServiceNow's Employee Center supports the effort
- Approaches to migrating legacy service portals to Employee Center
Don't let your employees' experience fall through the cracks, join us to learn how to build a more seamless experience.

Creating a Seamless Portal Experience Across Departments with ServiceNow

If you’re already using ServiceNow ITSM Standard, you’ve laid the foundation for modern, efficient service delivery. But what’s next?

Join ServiceNow and NewRocket for a strategic session focused on how ITSM customers can amplify their value through AI innovation. We'll explore how moving to ITSM Pro Plus unlocks powerful capabilities through the AI Starter Pack, including enhanced automation, smarter agent experiences, and faster service resolutions.

Whether you're considering expanding your AI strategy or preparing for the future of IT operations, this session will help you take a more targeted, outcome-driven approach.

What you'll learn:
• Why the AI Starter Pack is a strategic next step for ITSM customers
• How upgrading to ITSM Pro Plus unlocks intelligent workflows and agent productivity tools
• How industry-focused innovation can enhance service delivery and customer satisfaction
• How NewRocket’s FlightPath.AI advisory services can help you build a tailored roadmap for AI success

Unlock the full power of ServiceNow ITSM—and accelerate real results with AI and automation.

Unlocking the Next Stage of ITSM Transformation: AI and Industry Innovation

ITSM

Generative AI

Service Management

IT Automation

Service Desk

Self Service IT

Incident Management

Knowledge Management

Agent Productivity

Are you an IT service management professional interested in developing your knowledge and improving your job performance? Join the IT service management community to access the latest updates from industry experts. Learn and share insights related to IT service management (ITSM) including topics such as the service desk, service catalog, problem and incident management, ITIL v4 and more. Engage with industry experts on current best practices and participate in active discussions that address the needs and challenges of the ITSM community.

IT Service Management

The IT security community on BrightTALK is composed of more than 200,000 IT security professionals trading relevant information on software assurance, network security and mobile security. Join the conversation by watching on-demand and live information security webinars and asking questions of experts and industry leaders.

IT Security

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Enterprise Applications

Get powerful help desk and support insights from influential experts. Connect with thought leaders and colleagues to get the most up-to-date knowledge on the help desk and support strategies that effect business value and growth.

Help Desk and Support

As an IT professional, many of the problems you face are multifaceted, complex and don’t lend themselves to simple solutions. The information technology community features useful and free information technology resources. Join to browse thousands of videos and webinars on ITIL best practices, IT security strategy and more presented by leading CTOs, CIOs and other technology experts.

Information Technology

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HR Strategy

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Human Resources

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Customer Success

The sales community on BrightTALK brings together thousands of engaged sales professionals. Learn about careers in IT sales and marketing, sales techniques and selling strategies. Join the discussion by participating in on-demand and live sales webinars and summits with leaders in the sales industry.

Sales

Internal audit and compliance professionals are facing increasingly stringent regulatory requirements when it comes to compliance reporting and internal control procedures. Join the audit and compliance community to learn best practices from thought leaders on topics such as regulatory compliance, internal audit checklists and audit program strategies.

Audit and Compliance

Effective financial management strategies can help organizations meet their business objectives. The financial management community on BrightTALK is made up of engaged finance and accounting professionals. Find relevant webinars and roundtable discussions featuring financial planning advice from industry thought leaders and insights into optimizing financial reporting, accounting, risk management and value measurement.

Financial Regulation

Get powerful finance management insights for your business. Connect with experts and colleagues to get the most up-to-date knowledge that will help you to determine which financial factors build or erode value in your organization.

CFO Strategy

Join this new, vibrant community to learn and connect with top thought leaders, startups and banks who are disrupting the financial services industry. Keep up with the latest news and trends in Fintech and take part in lively debates on topical issues and challenges.

Fintech

The accounting and finance community on BrightTALK features presentations from leading accountants and finance professionals. The accounting community includes tax planning strategies, QuickBooks webinars and other accounting webinars, while the finance community features presentations on financial capital regulations and forensic data analytics. Join the conversation by attending live financial and accounting presentations and connecting with industry thought leaders.

Finance

Get powerful insights to run your business. CEOs, CFOs, CMOs, COOs, CTOs and CIOs are among the leaders in this community who connect with peers and experts to grow their businesses.

CxO Strategy

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Operations

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Procurement and Sourcing

In the business management community, commercial experts will be sharing webinars and videos on an array of subjects. From sales and marketing, to finance, productivity and growth, this content will help you stay up-to-date with the current economic environment and provide timely management insight to drive business growth.

Unlocking the Next Stage of ITSM Transformation: AI and Industry Innovation

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NewRocket