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CRM: Not Just for the Sales Team

In today's world, customers value relationships over transactions. To provide a seamless experience to our customers across different touchpoints, we need your CRM system to help us bring all your customer data in one place. That's why choosing the right CRM system and using it correctly becomes extremely important - not just for our sales team but for all customer-facing teams. In this webinar, Genya Akselrod - Practice Director, CRM, discusses why we need to create a unified CRM to build lasting customer relationships in the digital age and how different teams can harness the full potential of the organization's CRM system.

Outline:
o Why Consistent Customer Experience is Vital in the Digital Age
o How a Good CRM Helps Create a Consistent Customer Experience
o Scenario Discussion: Microsoft Dynamics CRM for Sales Team and Beyond
o How to Succeed at CRM Adoption
Recorded Apr 21 2021 46 mins
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Presented by
Genya Akselrod - Practice Director, CRM | Sara Airgood - Solution Architect, CRM
Presentation preview: CRM: Not Just for the Sales Team

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We're in it Together!
Synoptek is a business and technology consulting firm that helps businesses envision, transform, and evolve. As a global systems integrator and managed technology services provider, Synoptek partners with organizations worldwide to help them navigate the ever-changing technology landscape and build solid foundations for their business. With its comprehensive offerings, global workforce, and strategic technology partnerships, Synoptek helps organizations grow their business while optimizing and protecting their ecosystem. With growth, ownership, inclusivity, and philanthropy embedded in its DNA, Synoptek is committed to delivering improved business results and unmatched service to all its stakeholders. www.synoptek.com

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  • Live at: Apr 21 2021 5:00 pm
  • Presented by: Genya Akselrod - Practice Director, CRM | Sara Airgood - Solution Architect, CRM
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