Although there have been huge changes in recent years in the way brands, merchants and customers engage with each other, in-store payments have had a hard time catching up. Accustomed to an online payment journey that caters to their specific needs and requirements, customers naturally expect the same level of service in-store as they get online. But until now, implementing those payment and commerce services at instore checkout had been long and costly. Having a solution that removes the complexity of connecting to the payments ecosystem and lets you configure solutions quickly is everyone’s dream. But to do get there, you need to have a payments ecosystem strategy. What’s yours? PPaaS changes that. PPaaS is an enabler of any-to-any connections across the payment value chain using simple workflow tools. In this LIVE ‘What’s IN store’ session, Giulio will give us his insights into a winning payments ecosystem strategy and the benefits of orchestrating the different components that make up the payment ecosystem. WATCH this interesting interview with Giulio Montemagno - Senior Vice-President of PPaaS at Ingenico-Worldline - who is in charge of building and deploying the company’s cloud-based payments platform as a service. Prior to this role, Giulio was Head of PayPal for Western Europe and of Amazon Pay for Europe and was SVP and General Manager International of RetailMeNot Inc.