Name: Smarter Observability with AIOps, Generative AI, and Machine Learning: Insights from Elastic and Google Cloud
Start: 2024-12-09T22:43:00Z
End: 2024-12-09T22:43:51.000Z
Location: BrightTALK

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The security operations center (SOC) is more interconnected — and more complex — than ever. As security teams manage an expanding ecosystem of security tools and data, the challenge isn't just in detecting threats, but in harnessing insights wherever they live.

In this session, Elastic Security will share a practical approach to applying AI in the SOC. It's one that empowers analysts to tap into the power of transparent, trustworthy AI — not just within a single platform, but across the entire security stack.

AI without borders: Extending analyst capabilities across the modern SOC

Join Elastic for this tech talk to gain a strategic overview of the most impactful AI, data, and cloud innovations coming out of Microsoft Ignite. We will highlight how to build smarter agents by leveraging the powerful integration between Elasticsearch and Azure AI Foundry; demonstrating techniques for synthesizing diverse data and orchestrating complex tasks. Discover how Agentic AI in Elastic's Search AI Platform is accelerating investigations and automating processes for both security and observability, alongside key considerations for deploying successful generative AI applications.

Get ready for Elastic at Ignite

The presentation highlights three main concerns for businesses: keeping company data secure, supporting flexible work arrangements, and making computers easier for IT teams to manage. The speaker references the major Windows outage from July 2024 as an example of why having the right technology matters during critical situations.
The discussion introduces Intel's newest computer processors (Core Ultra) and explains in simple terms how they're designed differently than previous generations. These new computers contain three separate "engines" that work together to handle different types of tasks more efficiently—especially the new AI features becoming common in everyday business applications.
Viewers will learn how these technology improvements translate to real-world benefits: computers that run cooler and quieter during video calls, longer battery life for remote workers, better performance when using Microsoft Copilot and similar tools, and overall more responsive systems for everyday tasks.

The webinar provides practical insights for business decision-makers who need to understand computer purchasing options without getting lost in technical jargon, helping them make informed choices that benefit both their IT departments and employees.

The relevance revolution: Integrating search technology for effective AI agents

Discover how Elastic Security brings together the full spectrum of security operations — from ingesting large volumes of diverse data to responding to threats in real time — all within a single, scalable platform. This session will showcase Elastic Security's AI-powered workflows, including automated data ingestion, intelligent alert triaging, and a context-aware AI assistant that helps accelerate investigations and reduce noise.

With built-in analytics, machine learning, and the industry’s most powerful detection engine, Elastic Security for SIEM gives your team the ability to detect, investigate, and respond at scale. See a live demo showing a complete analyst workflow — from alert detection to incident response and case resolution.

Unifying security operations with Elastic: From data ingestion to threat response

IT and revenue leaders have quickly learned that AI can and is transforming organizations by accelerating sales, customer success, and enterprise efficiency. With a solid strategy and the right partner, AI technologies such as GenAI and agents can optimize employee experiences, ultimately improving average revenue per employee in GTM teams.

Learn how leaders from Seismic and Elastic are approaching AI investments, prioritizing AI use cases, and measuring the business impact AI is making on their GTM teams.

Highlights
In this webinar from Elastic, featuring guest speakers from IDC and Seismic, the industry-leading AI-powered sales enablement platform, will discuss:

The power of AI, GenAI, and agents across sales, customer success, and enterprise workforces
Strategies for quantifying and improving productivity with AI
Ways to identify and prioritize key AI use cases to get immediate business impact.

Advancing GTM efficiency with AI: Best practices from revenue and IT leaders

Join us for a powerful and practical discussion on how today’s top organizations are harnessing AI to transform their cybersecurity operations.

Led by Rachel Wilson, Head of Cybersecurity at Morgan Stanley—former NSA officer, counterterrorism expert, and renowned keynote speaker—this webinar will explore how AI is empowering threat hunters, incident responders, and security teams to work smarter, faster, and more effectively.

Rachel will be joined by Corey Pincock, RVP of Security at Elastic, to share real-world examples, strategic insights, and practical guidance for implementing AI-driven security solutions. From reducing alert fatigue to augmenting human capabilities and addressing talent retention challenges, this session will leave you with actionable takeaways for your security program.

This is a must-attend event for cybersecurity professionals who want to stay ahead of the curve in an evolving and increasingly complex threat landscape.

By joining this webinar, you will:

• Learn how AI is being used in real-world cybersecurity operations
• Gain practical tips for deploying AI to reduce alert fatigue and enhance decision-making
• Understand how to augment your security team’s capabilities without adding headcount
• Hear firsthand insights from a former NSA leader and a seasoned security executive
• Discover strategies to improve team productivity and address talent retention
• Walk away with actionable guidance you can apply immediately

Cybersecurity in Action — Leveraging AI to Enhance Security Operations

Can we trust generative AI’s (GenAI) potential when applied to security operations (SecOps)? In a word, yes, but with a heavy dose of caution. For instance, AI can quite effectively automate specific tasks—in SOAR, for one—but AI usage transparency and maintaining humans-in-the-loop to review missteps is key for long-term success. 
 
So, what exactly are the capabilities and limitations of GenAI within SecOps, and how can AI address analyst burnout while maintaining trust and delivering ROI? 
 
Watch this Fireside Chat to parse out fact from fiction in GenAI-based SecOps alongside VP of Security Sales at Elastic Corey Pincock and Enterprise Strategy Group Principal Analyst Dave Gruber. 
How will AI supplement or replace security analyst jobs?
What are Elastic’s newest GenAI innovations? (Attack Discovery is one) 
Agentic AI: What are the most suitable SecOps use cases?

AI and Security Operations: Time to Separate Fact from Fiction

Financial institutions are eager to harness generative AI's power but often must grapple with finding the right tools and partners to help them build modern experiences, while staying compliant.

Join our webinar to explore how to overcome these challenges. Learn from experts at Elastic, Kyndryl, and Google Cloud about modern technologies, best practices, and real-world applications in FSIs. Whether you're building generative AI applications today or just looking to learn more about key concepts in the space, this webinar will provide the guidance you need to make the most of generative AI's potential.

In this webinar, we'll cover:

Common technologies behind GAI applications
Critical concepts such as RAG (retrieval augmented generation) and considerations, including model selection
Best practices for implementing GAI in a tight regulatory environment
New and emerging use cases for financial services

Capitalizing on generative AI in financial services

Unlock the power of your data with Elastic: A deep dive into modern log ingestion and analytics. Join us for an insightful webinar exploring how Elastic's unified platform revolutionizes log management for both observability and security. We'll guide you through essential concepts and practical techniques to effectively ingest, normalize, and analyze your log data, empowering you to gain deeper insights and maintain a resilient infrastructure.

Getting started with logging on the ELK Stack

Cyber threats are rising. Is your organization ready?

Public sector organizations are under growing pressure and are prime targets for cyber attacks and criminals. They face risks like ransomware, identity theft, and data breaches. On top of that, outdated systems and manual processes make security even more challenging.

At the same time, digital transformation is accelerating. Public sector organizations are expected to be data-driven, citizen-focused, compliant, and efficient — all while securing critical infrastructure, meeting complex (and ever-changing) regulatory demands, and navigating the risks posed by emerging technologies like generative AI and machine learning.

Security in government, education, and defense: Trends for 2025

The hybrid cloud model has become the technology strategy of choice for most organizations. And while It offers greater flexibility and control for your applications, it also creates management challenges for SRE and IT operations teams. This becomes readily apparent when dealing with an incident or tackling root cause analysis of an issue. At the same time, as organizations accelerate the pace of digital transformation, technology risks become business risks. As a result, regulations and compliance requirements are rapidly increasing.
 
Are you confident with your current monitoring systems? Are you getting too many - or too few - alerts? Is your organization really prepared to detect and respond to outages and incidents?
 
In this webinar, David Hope, Product Director at Elastic and Alberto Belle, Technology Advisor at Foundry, will explore how modern observability is the key to managing risk, achieving compliance, and building resilience in hybrid cloud environments.

Transform your systems with no-compromise Elastic observability

The observability landscape is evolving rapidly—and with it, the expectations of developers, SREs, and operations teams. In this session, we’ll explore four transformative trends shaping the future of observability. From cost-effective storage that removes the need to choose between data fidelity and budget, to the widespread adoption of OpenTelemetry, we’ll examine how these shifts are redefining how teams monitor and understand their systems. We’ll also look at the growing role of shared metadata in streamlining root cause analysis (RCA) and how AI and contextual awareness are paving the way toward predictable mean time to resolution (MTTR).
Whether you’re modernizing your stack or just trying to keep up, this session will help you anticipate what’s next—and prepare for it.

A look into the future of modern observability

Empowering security team members to accelerate their operations is critical to the success of your SOC. But how is this possible when data volumes, attack surface, and costs are constantly growing? You need AI-driven security analytics.

Join us in this webinar to explore how Sierra Nevada Corporation unlocked efficiencies with Elastic Security's AI-driven security analytics. Plus, learn about the economic impact Elastic Security is providing to teams through analysis from Informa TechTarget's Enterprise Strategy Group. You'll come away with best practices to share with your team, including tools and assets to substantiate your security investments.

Learn how Elastic Security customers, including Sierra Nevada Corporation, realized the following:

74% of full-time security employees' hours reclaimed
42%–56% reduction in the total cost of ownership
36% reduction in annual risk exposure

Analyzing the economic impact of AI-driven security analytics

Harnessing the power of data and AI is crucial to solving business challenges, driving innovation, and staying ahead of the competition. Despite significant investments in technology 7 in 10 C-suite executives still struggle to make real-time data-driven decisions in confidence.

In this webinar, we will discuss the 5 key insights from 1000+ c-suite, business, and technology leaders from our recent research study. Learn about your peer's top business challenges, data problems, and investment priorities (especially AI and generative AI) to see how you can get ahead. Discover why prioritising your data foundation is key to leveraging AI to drive business value.

Solving business challenges with data and AI: Insights from 1,000+ C-Suite Leaders

Enterprise Strategy Group’s (ESG) Generative AI (GenAI) research shows us that 74% of organizations believe they must use GenAI to remain competitive, and 68% plan to increase their GenAI budgets in the next year. Google Cloud and Elastic are teaming up to capitalize on this GenAI potential, aiming to super-charge enterprise search capabilities with AI-fueled innovation. 

In this ESG webinar, ESG Senior Analyst, Stephen Catanzano joins Google Cloud Staff Solutions Architect, Yang Li and Elastic Director of Product Marketing, Jessica Taylor to dig into the impact of production-ready GenAI on enterprise search and AI-driven applications. 

Watch this session to hear the panel discuss: 
• 4 top use cases for GenAI-powered search
• The future of AI in enterprise search & key GenAI hurdles to overcome
• How businesses leverage the combined power of Elastic’s AI capabilities and Google Cloud’s AI and cloud infrastructure
• Google Cloud & Elastic’s unique approach to GenAI-powered search.

Transforming Search with GenAI: A Discussion with Elastic & Google Cloud

The worlds of search and AI are colliding at record pace.  The technologies are complimentary in many ways, including being able to Ground, Secure and bring recent data to an LLM for reasoning and more.  With companies racing to deliver new customer and employee experiences powered by Elastic and AI, We'll cover the how and why of conversational AI as well as cover use cases that are emerging because of these new capabilities.  We'll also cover the typical stages of maturity that teams and companies go through on their path to delivering a fast, scalable and relevant experience to market.

Search meets AI

Discover how Elastic Security leverages Generative AI to supercharge your security operations. From crafting custom integrations and detecting attacks amidst countless alerts to generating queries and streamlining response efforts, Elastic Security empowers you to tackle complex challenges with ease. Powered by the Search AI platform, Elastic transforms time-consuming tasks into seamless workflows.Join us for an in-depth session showcasing these powerful features in action and see how they're driving real-world impact for security teams every day.

Get Ahead of Attacks with AI-Driven Security Analytics

In an ever-evolving threat landscape, staying informed is critical for every security team. Join us for an exclusive webinar as we reveal key findings from the 2024 Elastic Global Threat Report. Based on nearly 1 billion unique telemetry data points, this report uncovers the latest trends and pressing threats in cybersecurity. 

What You’ll Learn:
Top Threats and Trends – Discover the major threats shaping today’s IT environment, including malware, endpoint vulnerabilities, and cloud security concerns.
Actionable Protection Strategies – Gain practical recommendations to help protect your organization against emerging threats.
Future Threat Landscape – Understand the trajectory of the threat landscape and prepare your team to proactively tackle future risks.

Don’t miss this opportunity to equip your team with critical insights and strategies. Register now to stay ahead of tomorrow’s security challenges.

2024 Global Threat Report: Today's Defense, Tomorrow's Confidence

The impact of cloud-native technologies has created challenges around managing the volume, complexity, and pace of change in applications for SREs and operations teams. The emergence of AIOps to help deal with this complexity is a real solution to these real challenges.

Take a tour through the world of AIOps for observability in this playbook! We’ll help you understand why AIOps is needed today and how it all works, from machine learning to generative AI (GAI), retrieval augmented generation (RAG) and AI assistants. Get an overview of the most common use cases for AIOps, examples of real results beyond the hype, and how to get buy-in from your organization. We'll then wrap things up with a look into the future of AIOps.

Walk away better prepared for a future of AI-powered observability with the latest insights on how emerging technologies will help.

Smarter Observability with AIOps, Generative AI, and Machine Learning: Insights from Elastic and Google Cloud

Data

Search

Observability

Security

Cloud

Applications

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Smarter Observability with AIOps, Generative AI, and Machine Learning: Insights from Elastic and Google Cloud

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