How influencer partnerships contribute to your customer experience & bottom line

Presented by

Andrea Anez, Impact | Morgane Kaminski, Mapiful | Laurence Britton, KnowHowDo | Jessica Brennan, The Specialist Works

About this talk

As sure as influencer partnerships are diverse, they are profitable– but how do you go about understanding and then optimising different creators' contributions? From personalities to visual informants, creativists to your own customers, all influencer partners can assist with customer experience and conversions. The key is measuring and contextualising each partnership's impact and using that data to inform your long-term programme strategy. Join us to learn how our panelists have approached some of the influencer ecosystem's most sensitive challenges and set their high-impact programs up for sustainable success. Submit your questions during this live session and tune in to today's live after-show, where we will take a deeper dive answering the audience's most pressing questions the day.

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