Pivoting your content to align in all stages of the funnel | ABM for 2021
Chris Hooper & Anna Abrell
About this talk
Marketing to enterprise accounts in North America has always been complex, but the events of the last six months have made things even more challenging. That’s why in this exclusive webinar we’re joined by expert in account-based marketing and content alignment, Anna Abrell, to unpack her forensic understanding of content strategy.