The power of two: how partner marketing can boost sales and build your pipeline

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Presented by

Chris Hooper & Mark Kurtz

About this talk

This exclusive discussion with Mark Kurtz, Worldwide GTM Partner Marketing at Microsoft, shed light on the fundamentals of co-marketing and why it is the missing ingredient for your ABM program. Find out the three top tips to partner marketing success, how to leverage partner content and the best way to unify two sales organisations.

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